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What is tele-marketing?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Telemarketing is a form of marketing in which customers are contacted via telephone calls and informed about products or services. Sales calls can also be made, orders can be taken or up-selling or cross-selling can be carried out. Tele-marketing is a very effective method because it can establish direct contact with the customer and achieve results very quickly.
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What is target group marketing?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Target group marketing is a strategy that enables companies to market their products and services to a specific target group. It involves the use of data analysis to understand the specific needs, behaviors, and preferences of the target audience and the development of advertising campaigns and marketing strategies that appeal to that audience. Audience marketing can be an effective way to help companies generate more revenue from their existing customer base.
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What is address broking?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Address broking is a service that allows companies to buy email addresses from people to send emails to potential customers. Address broking is often used as part of a company's email marketing strategy. The service involves collecting, processing, and selling email addresses acquired in a variety of ways. The addresses can come from a variety of sources, such as a website or database, or they can be collected manually. The Service can help a company acquire new customers by using the email addresses to launch and track email campaigns.
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What is telemarketing?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Telemarketing is a form of direct marketing in which companies contact customers by phone to sell them products or services. It can also be used to promote a particular brand to customers, advertise a particular offer to them, or encourage them to take a particular action.
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What is sales marketing?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Sales marketing is the strategy used to attract and build customers. It includes all the activities a company undertakes to market its products or services, including advertising, sales promotion, pricing, sales negotiations, distribution management, and customer service. The goal of sales marketing is to increase the company's sales and profits.
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