What is tele-marketing?
12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Telemarketing is a form of marketing in which customers are contacted via telephone calls and informed about products or services. Sales calls can also be made, orders can be taken or up-selling or cross-selling can be carried out. Tele-marketing is a very effective method because it can establish direct contact with the customer and achieve results very quickly.