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What strategies are there for companies in industries where there is a shortage of skilled workers to find staff?

01/05/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Focus on internal recruiting: companies should focus more on internal sources such as retraining, mentoring programs and internal training to meet their needs for qualified employees.

2. Creative approaches to employee search: companies can use creative approaches such as social media scouting, digital talent and networking platforms, employee referrals and virtual events to find qualified candidates.

3. Adapting to changing work conditions: Companies must adapt to the increasing demand for flexible work schedules, remote jobs and part-time positions to attract qualified candidates.

4. Investing in new technologies: companies need to invest in technologies to simplify the employee search process, such as automated search algorithms, AI-powered recruiting tools, and digital applicant assessment tools.

5. Tapping new talent: companies need to tap new talent in non-traditional sources, such as students, veterans or older workers.

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What you can do better in your B2B customer acquisition to reach more customers with less time or financial effort

01/05/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Create a clear customer avatar definition. Define who your target customers are and how best to reach them.

2. Be active on social media. Regularly create relevant content that appeals to your target audience and share it on various platforms.

3. Create a unique landing page. Create a page optimized specifically for your target audience that you can refer customers to through your social media campaigns.

4. Build a network. Make sure you have contacts with potential customers, such as through social selling and networking events.

5. Use an automated email marketing system. With an automated email marketing system, you can send relevant and personalized messages to your customers several times a week.

6. Be visible. Make sure your business is easily found on all relevant websites and search engines.

7. Invest in CRM software. With CRM software, you can better track your customers and get a better understanding of who your best customers are and how to attract more of them.

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What are Creative Approaches to Employee Search?

01/05/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Incorporate social media: Use social media to find potential employees by posting your job openings on Facebook, LinkedIn, Twitter and other platforms.

2. Networking: create a network of former employees, friends, family members and colleagues who can help you find qualified candidates.

3. use job websites: Use a variety of job websites to find qualified candidates.

4. partnering with local universities: look for partnerships with local universities to gain access to recent graduates.

5. Sending headhunters: hire a headhunter who can help you find qualified employees.

6. Involve professional associations: Use professional associations to find qualified candidates.

7. Use modern recruiting tools: Use modern recruiting tools to find qualified candidates that meet your needs.

8. Participate in job fairs: Attend local job fairs to connect directly with potential candidates.

9. Participate in online webinars and webinars: Participate in online webinars and webinars to find qualified candidates.

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Achieve more - How to inspire your target group for your products and services with simple (and inexpensive) means

01/04/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Build a strong brand: A strong brand can help you draw more attention to your products and services and engage your target audience. By creating a unique identity and building a reliable brand image, you can attract your target audience and build trust.

2. Use social media: social media is an effective and inexpensive way to draw more attention to your products and services. Establish a presence on Facebook, Twitter, Instagram and other social networks and make sure your posts are relevant, interesting and engaging.

3. Create and distribute content: Content is a great way to educate your audience about your products and services. Create blog posts, videos, webinars, and other content that will appeal to your target audience.

4. Organize events: Events are a great way to reach and engage your target audience. Plan events such as workshops, seminars or conferences to learn more about your target audience and represent your company.

5. Get involved in the community: attend local events and networking meetings and talk to other entrepreneurs and organizations. This is a great way to learn about and connect with your target audience.

6. Take advantage of sponsorship opportunities: Sponsorship is a great way to bring more attention to your business. Look for local events or organizations that you can participate in to represent your brand.

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Increase sales simply with these means - This is how it works

01/04/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Increase your prices: By increasing the prices of your products or services, you can increase your sales. Of course, this is only a good option if you have a decent demand for your products or services.

2. Sell more products: Increase the number of products you sell. For example, if you are an online store, you can add more products to generate more sales.

3. Introduce a customer loyalty program: a customer loyalty program is a good way to retain customers and attract new ones. Make sure you offer an attractive program to generate more sales.

4. Offer discounts: If you offer discounts to your customers, you can make them buy more and generate more sales.

5. Create an advertising campaign: a successful advertising or promotional campaign can help you attract more customers and increase your sales.

6. Use social media: social media can be a great way to attract new customers and increase your sales. Use social media to promote your brand and attract new customers.

7. Implement a cross-selling program: cross-selling is one of the best ways to increase your sales. It helps you to encourage your customers to buy more products.

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