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News / Blog: #statistics

What is probability theory?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Probability is a branch of mathematics that deals with the analysis of random variables, probabilities and probability distributions. It is used to solve problems associated with probabilities and likelihoods that arise in many areas of science and everyday life. It is an important part of statistics, where probabilities are used to describe events and predict future events.
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What is a mathematical model?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A mathematical model is a mathematical system that mimics a real-world situation. It can use various mathematical techniques such as differential equations, statistics, probability theory, and others to solve complex problems or make predictions. Mathematical models are used in many fields such as finance, economics, ecology, astronomy and meteorology.
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What is cluster analysis?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Cluster analysis is a descriptive statistics technique used to form similar groups of objects. It is a procedure in which data points that are similar with respect to certain characteristics are grouped together. The goal of cluster analysis is to create groups that are as homogeneous as possible. Cluster analysis can be used in various application areas such as market research, demographic analysis, medical research and credit.
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How to make the reach of a press release measurable

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Measuring the reach of a press release is an important task for companies that want to increase their visibility to the public. There are several methods that can be used to determine the reach of a press release.

1. Determine the number of retail sources that received the press release. This can be a simple phone call to the respective media outlet or an online search.

2. Record the number of readers who read the press release. This can be determined using citation statistics, references to the press release, and other similar methods.

3. Measure the social media reach of the press release. This can be done using tools such as Hootsuite, Buffer, or Sprout Social.

4. Determine the number of people who responded to the press release. This can be done through a survey, an online poll, or a combination of both.

5. Measure the number of contacts referred. This can be determined through the tracking URLs included in the press release.

Using these methods, companies can measure the reach of their press release to gauge the success of their campaigns.

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What is linear regression?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Linear regression is a simple model of statistical analysis used to predict values by establishing a linear relationship between one variable (dependent) and several other variables (independent). It involves fitting a linear equation to the observed data points to minimize the least square deviation between the observed data points and the fitted linear function.
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