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What are marketing measures?

Marketing measures are activities that a company undertakes to make its products or services known, attract customers and generate sales. These include advertising, public relations, social media, content marketing, search engine optimization, e-mail marketing, trade fairs and events.

What is a marketing agency?

A marketing agency is a company that provides marketing and advertising services. It can offer a variety of services, including strategy and creative planning, media planning and buying, online marketing, social media marketing, public relations, and event planning. A marketing agency works with companies to achieve their goals and objectives by creating a series of campaigns that fit the company's specified target audiences.

What is the marketing mix?

The marketing mix is a strategic tool used by companies to position a product or service in the market. It is a combination of the four Ps: product, price, place and promotion. It is a basic approach to developing a strategy to market a product or service. The four Ps can be used to ensure that the right combination of products, prices, placements and promotions are chosen to enable successful marketing.

What is a marketing concept?

A marketing concept is a collection of strategies and measures used to promote a specific product or service on the market. It describes the objectives, customer base, positioning, marketing strategy and planned communications. It may also include a detailed budget and timeline. It is used to ensure consistent and effective marketing that promotes the success of a brand.

What is internet marketing?

Internet marketing is a form of marketing in which companies use various techniques and strategies to promote and sell their products and services online. These include search engine optimization, search engine advertising, content marketing, email marketing, affiliate marketing, display advertising, and social media marketing.