News / Blog: #pricing

Have a press release written - How expensive is it and what costs should I expect?

The cost of a press release depends on a few factors, for example, the size of the project, the number of articles to be edited and the experience of the writer. As a rule, the cost of a press release ranges from 150 to 500 euros, depending on all these factors. It is also possible that professional writing agencies have their own pricing structure, but in general the above prices are common.

What is the Cost per Click (CPC)?

Cost per click (CPC) is a pricing model used in online advertising. It refers to the price an advertiser has to pay per click on an ad. It is an important concept in search engine marketing and is usually used in conjunction with cost per impression (CPM).

What are common problems in sales?

- Poor communication between sales and customers

- Poorly trained sales staff

- No effective use of CRM software

- Too high fixed costs

- High customer churn

- Weak pricing

- No clear target group analysis

- Inadequate customer knowledge

- Failure to understand the market

- Failing strategic planning

- Inadequate negotiation skills

What is pricing?

Pricing is the strategy a company uses to determine the prices for its products and services. It involves analyzing market conditions, costs, and other factors to determine a price that is attractive to consumers and maximizes the company's revenue. Pricing can also be a tool for companies to make their products or services stand out compared to those of their competitors.

What is a sales tool?

A sales tool is a specific strategy, method, or tactic that a company uses to sell its products. Examples include sales promotion, pricing, sales techniques, advertising, direct sales, and customer service.