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Glossary / Lexicon

What is pricing?

12/08/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Pricing is the strategy a company uses to determine the prices for its products and services. It involves analyzing market conditions, costs, and other factors to determine a price that is attractive to consumers and maximizes the company's revenue. Pricing can also be a tool for companies to make their products or services stand out compared to those of their competitors.
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