12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A sales process is a systematic process used to sell products and services to customers. The process includes developing a sales strategy, identifying potential customers, developing a lead generation system, negotiating, and closing the deal.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A sales strategy is a plan to help a company sell its products and services. It involves developing a vision, strategy, and approach to provide the best possible experience for customers. It can also include the development of promotional materials, pricing, and customer retention activities. A sales strategy can also help a company better achieve its goals.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A Distributor is a person or company that provides a product or service to another company in the market. Distributors can be involved in the sales process both directly and indirectly. They support the company in marketing and selling its products or services.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Lead generation is a strategy for attracting potential customers or interested parties. It includes various measures aimed at making potential customers or prospects aware of a brand and its products and storing them as contacts in a database. Lead generation typically includes campaigns such as email marketing, search engine marketing, social media marketing, content marketing and others. Lead generation is an important strategy for attracting new customers and retaining existing ones.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
In statistics, a variable is a characteristic of a target group that is used for analysis. A variable can be both a qualitative (e.g. gender) and a quantitative (e.g. age) characteristic of a target group. Variables can then be related to each other in order to make a specific statement about a target group.