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Glossary / Lexicon

What is trend analysis?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A trend analysis is a process in which a company collects and analyzes data to identify short- and long-term trends in a particular market, industry, or business. This allows companies to better inform their decisions and optimize the results of their investments. Trend analysis helps companies make better decisions by providing data based on past trends and developments in a particular area.
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