What is media work?
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Media relations involves the use of media to achieve a specific goal. This includes choosing the right media, planning and implementing the content, coordinating the various actors, and evaluating and analyzing the result. It is often applied in the fields of politics, business, culture, and advertising to inform the public about a particular issue or organization.