Share:

Glossary / Lexicon

What is a lead?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A lead is a person who shows interest in a product or service. It is a kind of "warm lead" because he has already shown positive signals that he is interested in the company or its products. Lead generation is an important part of marketing where companies try to identify potential customers who are interested in their products or services.
Like (0)
Comment

Our offer to you:

Media & PR Database 2024

Only for a short time at a special price: The media and PR database with 2024 with information on more than 21,000 newspaper, magazine and radio editorial offices and much more.

Newsletter

Subscribe to our newsletter and receive the latest news & information on promotions: