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What is Apache?

12/08/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Apache is a free, open source web server software package that can run on Unix-based systems and Windows operating systems. It is the most widely used web server on the market and is often used as the foundation for websites and web applications. Apache is most often combined with the Apache HTTP Server software package to host websites and web applications.
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What is Paid Media?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Paid media is a term used to describe all costs associated with acquiring media exposure, such as the cost of ads on social media, websites, print media, TV and radio advertising, and outdoor advertising. It also includes the costs of creating and marketing ads, and the costs of managing and optimizing campaigns.
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What is a company entry?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A company listing is an entry in a directory that contains details such as a company's name, address, telephone number and website. These listings can be found on various websites that contain information about businesses. Company listings can also appear in print media, such as telephone directories.
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What is a traffic network?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A traffic network is a virtual network that allows advertisers to play their ads on different websites. It allows advertisers to distribute different types of ads to different audiences and thus increase traffic to their websites. Traffic networks can also be used to generate more leads and increase conversion rates.
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What is an SQL database?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
SQL databases are a type of relational database where data is stored in tables. SQL (Structured Query Language) is a special programming language used to query, edit and manage data in an SQL database. SQL databases are widely used in the development of websites, desktop applications and other software programs.
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