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News / Blog: #success

What are the biggest mistakes as a founder?

12/08/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Not Doing Enough Research: Not doing enough research is one of the biggest mistakes a founder can make. It’s important to research the market, the competition, and the customer needs before launching a product or service.

2. Not Having a Clear Business Model: Not having a clear business model is another common mistake made by founders. It’s important to have a solid business plan and understand how you will make money from your product or service before launching.

3. Not Having a Strong Team: Having a strong team is essential for any successful business. Without a great team, you are unlikely to be able to execute your vision and reach your goals.

4. Not Having an Exit Strategy: It’s important to have an exit strategy for your business in case things don’t work out. This could mean selling the business, transitioning to a new owner, or simply closing down.

5. Not Paying Attention to Your Finances: Not paying attention to your finances is one of the most damaging mistakes a founder can make. Without a good understanding of your finances, it’s difficult to make wise business decisions.

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Approach conversion tracking the right way - what matters

12/07/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Identify your goals: Before you start tracking, you need to be clear about what you want to achieve. Define specific goals you want to achieve with your conversion tracking strategy. These can be, for example, generating more traffic to your website, making more sales, or generating more leads.

2. Use the right tools: There are a variety of tools that can help you implement your conversion tracking strategy. Choose the ones that work best for your goals.

3. Measure success: to measure the success of your conversion tracking strategy, you need to define appropriate metrics. These include, for example, cost per click, cost per lead or cost per acquisition.

4. Optimize continuously: Once you have implemented your conversion tracking, you should regularly check the results. Based on the results, you can then further optimize the strategy to achieve better results.

5. Remind your customers: To make your conversion tracking strategy successful, you need to send regular reminders to your customers. For example, remind them about a product or service they can buy, or an offer they can take advantage of.

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What are the biggest mistakes when starting a business?

12/07/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Insufficient market research: Insufficient market research is one of the most common mistakes made when starting a business. It is important to know if there is a market demand for the product or service you want to offer before investing a lot of time and money in the startup.

2. Insufficient financial knowledge: Financial knowledge is crucial when starting a business. You need to know about financial planning, budgeting, taxes and accounting to run your business successfully.

3. Inadequate planning: Good planning is the key to success. It is important to create a business plan that includes your goals, strategies and finances.

4. Inadequate risk management: one of the most important tasks in starting a business is risk management. It is important to be aware of the potential risks associated with your business and take appropriate steps to minimize those risks.

5. Insufficient leadership skills: As a founder, you need to be able to lead, motivate and inspire a team. It is important that you have the right skills and experience to successfully run your business.

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Recognizing trends early on and using them for your own business models

12/06/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Recognizing trends early on and using them for your own business models can be the key to long-term success. There are a few different ways that companies can identify trends early on.

First, companies should evaluate various data sources to gain a better understanding of current industry trends. These include industry reports, market research reports, economic forecasts, social media and other Internet resources. This data can then be used to identify patterns and provide early warning of potential trends.

Second, companies should also analyze the opinions and experiences of their customers. By analyzing customer feedback, surveys and other data, companies can identify early trends that are developing among their customers.

Third, companies should also develop innovative solutions to existing problems. By developing new technologies and ideas, companies can identify trends early on and use them to their advantage.

Finally, companies can also monitor the competition. By monitoring developments in the industry and the competition, companies can identify trends early on and use them for their own success.

Identifying trends early on and using them for one's own business models can be an important factor in a company's long-term success. By using data analysis, customer feedback, innovations, and competitor monitoring, companies can identify trends early on and use them for their own purposes.

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Opportunity costs - Why founding a company and taking the step into self-employment is really (financially) worthwhile in the rarest of cases

12/06/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Starting your own business can be a very rewarding move, but rarely is it the most profitable move you can make as an entrepreneur. There are a few factors to consider when deciding whether an entrepreneur should start his or her own career or business.

One important factor is that one must weigh the costs and risks of starting one's own business against the costs and risks one would face in an employed position. These include the costs of starting a business, the costs of running the business and operating the business in general, as well as the risks one takes as an entrepreneur, such as the risks of market failure.

In addition, the opportunities one has as an entrepreneur are not necessarily better than those one has as an employee. If you want to succeed as an entrepreneur, you have to invest a lot of energy and time into starting and running your business, which means you have less time to do other things and you may get paid less than you would in a salaried position.

Ultimately, starting your own business is a decision that each entrepreneur must make for themselves. It is important to make the decision in light of the opportunity costs and potential rewards and risks. When deciding to start a business, it is important to have the opportunity to run your business successfully and to realize that you may have to invest more money and time than you expect.

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