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How to develop a successful sales strategy

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Understand your target customers: To develop a successful sales strategy, you must first understand your target audience. Get an overview of what needs your target group has and what your products or services can solve for them.

2. Define your sales goals: Before you start developing your sales strategy, you need to have a clear understanding of what you want to achieve. Goals can be sales figures, market share, or number of new customers. They will help you map out your strategy and take action to help you achieve those goals.

3. Develop a sales plan: After you have clearly defined your goals, it's time to develop a sales plan. This plan will include all the steps you need to take to achieve your goals. Remember that your plan should be specific and include specific actions and activities.

4. Measure your success: Once set up, you need to execute your sales plan and measure the results of your efforts. Measure your success using metrics such as revenue, new customer acquisition, and customer retention. This way you can see if your strategy is having the desired success and where improvements need to be made.

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What is a sales funnel?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A sales funnel is a process that enables companies to identify, reach, and convert potential customers. It usually consists of several steps, starting with addressing the user's interest, presenting an offer, following up, and converting the customer. The sales funnel represents a structured approach to selling that increases the likelihood of a lead becoming a customer.
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What is an algorithm?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
An algorithm is a step-by-step procedure used to solve specific tasks. An algorithm is a set of well-defined instructions involving a series of steps that must be followed to solve a particular problem. Algorithms can be used in any field where computers are used, from mathematics to artificial intelligence.
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What is a marketing funnel?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A marketing funnel is a concept that describes how brand potential customers transform through a series of steps, becoming qualified leads and eventually customers. This process begins with the potential customer's attention and interest and ends with a purchase decision. There are several phases that a customer goes through before making a final purchase decision. These phases are attention, interest, consideration, and purchase. Each phase of the funnel is supported by different marketing actions to guide and eventually convert customers.
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How to become a serial founder?

11/21/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
To become a serial entrepreneur, you need to follow some basic steps. First of all, you need to have an idea in mind. This idea should be unique and offer an opportunity to scale. Then, you need to create a business plan that will help you structure and fund your business. After you have created the plan, you should take it to potential investors and banks to raise the financial resources you need to start your business. Next, you will need to market your idea and sell your products to generate a steady income. Last but not least, you need to build a strong network to support and grow your business.
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