12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Paid Ads (also known as paid advertisements or paid ads) are ads that are placed on various websites, search engines, social media platforms, paid newsletters, and other online platforms to gain more visibility for your business. These ads can be in the form of text, images, videos, audio, or other formats and are mostly bought and paid for by businesses to draw more attention to their products or services.
12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Marketing measures are activities that a company undertakes to make its products or services known, attract customers and generate sales. These include advertising, public relations, social media, content marketing, search engine optimization, e-mail marketing, trade fairs and events.
12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A marketing agency is a company that provides marketing and advertising services. It can offer a variety of services, including strategy and creative planning, media planning and buying, online marketing, social media marketing, public relations, and event planning. A marketing agency works with companies to achieve their goals and objectives by creating a series of campaigns that fit the company's specified target audiences.
12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Internet marketing is a form of marketing in which companies use various techniques and strategies to promote and sell their products and services online. These include search engine optimization, search engine advertising, content marketing, email marketing, affiliate marketing, display advertising, and social media marketing.
12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Digital marketing is a form of marketing that relies on digital media to reach customers. It refers to all strategies, techniques and campaigns that use digital technologies such as websites, social media, mobile devices and search engines to raise awareness, market and sell a company and its products. It can also be used to reach, engage and serve customers.