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What are common problems with customer acquisition?

12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Inadequate target group analysis: most companies have difficulty in correctly identifying their target group. As a result, they do not know how to address their customers.

2. Unclear advertising message: if companies cannot define very clearly what advertising message they want to convey, it becomes difficult to connect with potential customers.

3. Insufficient reach: if companies are not able to send their advertising to the widest possible audience, they will attract fewer customers.

4. Insufficient budget: if companies do not have the necessary funds for advertising activities, customer acquisition will be more difficult.

5. Lack of advertising friendliness: if companies are not able to respond to the needs and expectations of their target group, they are likely to be less successful.

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What are common problems in sales?

12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

- Poor communication between sales and customers

- Poorly trained sales staff

- No effective use of CRM software

- Too high fixed costs

- High customer churn

- Weak pricing

- No clear target group analysis

- Inadequate customer knowledge

- Failure to understand the market

- Failing strategic planning

- Inadequate negotiation skills

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What are common problems in marketing?

12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Insufficient market research: Insufficient market research is a common problem in marketing. It is important to know who your customers are, where they are, what they are buying and why they are buying it. If you don't do enough research, you won't know which strategies and campaigns will be most effective.

2. Unclear goals: Without clear goals, you can't effectively plan and implement your marketing strategies. Set clear goals, such as an increase in the number of customers or an increase in sales.

3. Insufficient budgets: a tight budget can be a problem when implementing marketing campaigns. If you do not have sufficient funds, you will not be able to provide the necessary resources, such as advertising and personnel.

4. Inappropriate advertising: if your advertising is not tailored to the right target market, it may be ineffective. Therefore, it is important to tailor your advertising to the needs of your target audience.

5. Inadequate customer care: customer care is an essential part of any successful marketing. Good customer care will help you retain your customers, attract new customers and increase your brand awareness.

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What are common problems with data analysis?

12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Incomplete or inaccurate data: Incomplete or inaccurate data can lead to poor results.

2. Unclear goals: To successfully analyze data, one must have clear goals and expectations.

3. Insufficient data collection: if the data is not collected properly, the analysis may be biased.

4. Insufficient resources: successful data analysis sometimes requires a lot of resources, such as hardware and software.

5. Missing or inconsistent metadata: Metadata is important to assess the quality of data.

6. Insufficient knowledge: A lack of expertise and experience can lead to poor results.

7. Data integrity issues: If data is not properly validated, it can lead to erroneous results.

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Shortage of skilled workers: Are you having problems recruiting applicants or employees?

07/01/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Many companies are currently having massive problems finding suitable applicants for training positions or vacancies. In some cases, not even a handful of applicants can be found in the conventional way.

Are you already active where your potential applicants are?

With our applicant & employee recruitment funnels, we search for suitable applicants where they are: In social media such as Instagram, Tiktok, Facebook and Twitter as well as the business networks Xing & LinkedIn.

You define who you are looking for, when and where - we take care of the rest. From ad planning to placing and optimizing the ads.

Frequently sought skilled workers are, for example, nurses, craftsmen, programmers, truck drivers.

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