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How in demand are Data Scientists on the job market?

04/19/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Data scientists are currently in high demand on the job market. According to various reports and forecasts, the demand for data science professionals will continue to rise in the coming years.

A study conducted by the job portal Indeed in 2021 found that Data Scientist are currently among the most in-demand jobs. Similar findings have been published in other studies and reports by McKinsey, LinkedIn and others.

The increasing demand for Data Scientists is due to the growing importance of data and data analytics in many industries and businesses. Companies need professionals who can analyze large amounts of data and derive insights from the data to make better decisions and optimize their business processes.

In particular, the demand for Data Scientists is high in industries such as finance, technology, healthcare, e-commerce, and research and development. In these industries, Data Scientists are used to analyze customer behavior, develop predictive models, optimize business processes, and identify patterns and trends.

Overall, it is certain that Data Scientists will continue to be in high demand in the future, as the importance of data and analysis will continue to increase in many industries and companies.

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What are sales objectives?

04/18/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Sales targets are goals or objectives that a company sets for its sales department. These goals are used to promote the sale of products or services and to increase sales. Sales goals can include, for example, the number of products sold, revenue, market share, customer satisfaction, or the number of new customers.

It is important to establish clear and measurable sales goals to ensure that salespeople are working toward the same goals and supporting the company's sales strategy. Setting sales goals also helps to measure the performance of the sales department and the success of the company's sales strategy.

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Make better decisions based on data - With data science and real-time data

04/14/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Digitization has had a major impact on the way we work and make decisions. Businesses today have more data at their disposal than ever before, and using that data effectively is key to success. Data Science is a discipline concerned with extracting knowledge from data to make decisions and improve business processes. Real-time data, in turn, allows companies to make decisions based on current information rather than relying on past data. In this article, you'll learn how you can use data science and real-time data to make better decisions.

The importance of real-time data

Traditionally, companies rely on historical data to make decisions. But in today's fast-paced business world, the ability to access real-time data is critical. Real-time data is data that is immediately available and can be processed without delay. They can come from sensors, surveillance tools, social media, and other sources. The use of real-time data allows companies to react quickly to changes, identify trends and identify problems early. This leads to greater flexibility, agility and responsiveness.

Data science for better decisions

Data science is a process that involves the extraction of knowledge from data using mathematical and statistical methods and advanced technologies. Data science can help make better decisions by enabling companies to see complex data patterns and make predictions. By analyzing data, companies can gain valuable insights and make informed decisions. Data science can also help streamline business processes, reduce costs, and increase efficiency.

An example of using data science and real-time data is supply chain optimization. By using real-time data, companies can monitor the supply chain in real-time and react quickly to unforeseen events such as delays and bottlenecks. Data science can also help predict demand and optimize inventory planning for better supply chain efficiency and customer satisfaction.

Conclusion

In today's fast-paced business world, data science and real-time data are essential to make informed decisions and stay competitive. Businesses that invest in these technologies can gain a competitive advantage by responding quickly to change, streamlining processes, and increasing efficiencies.

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What is diversity competence?

04/13/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Diversity competence is the ability to deal effectively with diverse people and groups characterized by characteristics such as gender, age, culture, ethnicity, religion, sexual orientation, social status, or disabilities. It refers to the ability to recognize and appreciate differences and the ability to communicate and act in an inclusive and respectful manner.

A person with diversity competence is able to demonstrate empathy and understanding for others, shift perspectives, and understand cultural differences. He or she can deal with conflicts that may arise because of differences and has the ability to create an environment in which diversity is valued and utilized to achieve better results.

Diversity competency is important in many settings, such as businesses, educational institutions, government agencies, NGOs, and other organizations where people from different backgrounds work together. Through diversity competence, organizations can increase their effectiveness and create an inclusive work environment where everyone has the opportunity to reach their full potential.

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What is Google Performance Max?

04/12/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Google Performance Max is a Google Ads advertising option launched in February 2021. It is an automated advertising method based on Machine Learning that allows advertisers to serve their ads on various Google platforms, such as Google Search, Google Maps, YouTube, and others.

Unlike traditional Google ad campaigns that target specific audiences, keywords or websites, Google Performance Max uses machine learning algorithms to customize and optimize ads in real time to target audiences.

Advertisers only need to specify their budget and goal (e.g. lead generation or sales increase) and Google Performance Max takes care of the rest. Ads are automatically delivered on the most appropriate channels and at the best times.

Google Performance Max is considered a promising option for companies that do not have sufficient resources or experience in advertising, but still want to achieve maximum results.

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