12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
An advertorial is a type of advertisement presented as an editorial article, series of articles, or an advertisement article. It can be considered a type of self-promotion and is designed to look like it is an editorial article, but is actually an advertisement. Advertorials can occur in a variety of formats including print, online, audio, video and social media.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
News clipping is a service to collect, archive and share news and articles from various media. It is a convenient way to keep up to date with the latest news and developments. The most common use cases of News Clipping include businesses looking for information about their company and industry, as well as journalists and researchers keeping track of the latest news and trends. News clipping can also be used to track specific topics, such as new products or services.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A press kit is a document that provides journalists and other media representatives with information about a company, person or product. It usually contains a summary of the company and its services, articles, photos, logos, contact information and other materials that help media representatives facilitate their coverage.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Press contacts are contacts with people and media that you as a company or organization can get in touch with to report on your brand, products or services. This can take the form of press releases, interviews, articles, blog posts and other forms of coverage. Press contacts help companies promote their brand and products in relevant media and to potential customers.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Editorial content is content written by an editor or editorial team to serve a specific purpose. This content can be in the form of articles, press releases, blogposts, videos, podcasts, or other forms of digital media. It is often informative and/or entertaining, allowing readers to learn about topics and be entertained. Editorial content is often written by professional writers and is used to reach an audience that feels engaged by continuous, high-quality content.elle content?