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The best methods to distribute a press release

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Publication on press portals: publish your press release on specialized press portals to reach a larger target group.

2. Distribution to press contacts: Distribute the press release to relevant journalists and editors to achieve publication in print and online media.

3. Social media campaign: set up a campaign on social media platforms such as Twitter, Facebook and Instagram to spread your press release.

4. Email campaign: send your press release to a list of email contacts to reach a wide audience.

5. Creating buzz: create awareness for your press release by launching a campaign with blogs, podcasts and videos.

6. Distribution to industry websites: Distribute your press release to industry websites to reach a specific audience.

7. Distribution to news outlets: Distribute your press release to news outlets to achieve wide publication in print and online media.

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What is a marketing agency?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A marketing agency is a company that provides marketing and advertising services. It can offer a variety of services, including strategy and creative planning, media planning and buying, online marketing, social media marketing, public relations, and event planning. A marketing agency works with companies to achieve their goals and objectives by creating a series of campaigns that fit the company's specified target audiences.
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More applicants and skilled workers through media presence

12/02/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

The year is drawing to a close - but we are turning up the heat once again and launching the 2023 version of our media & PR database, one of the most comprehensive editorial directories on the market and your PR software alternative.

This means for you: Over 20,000 entries and contact details of thousands of newspapers, magazines, radio & TV stations, press portals & news agencies, publishers, blogs and much more on over 750 topics in the German-speaking world for a higher reach of your press releases, greater media presence and contact building in the editorial offices.

If you order by the end of the year, you will receive database access starting at just €274, including 12 months of updates.

Increase media visibility now and save! For more visitors, customers and applicants.

All information and order at https://www.fischer-data-science.com/en/media/.

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11/30/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

The Media & PR Database 2023 is here. A lot has happened since the last major update of our Media & Editorial Directory. The latest update expands the database to now over 20,000 entries in Germany, Austria and Switzerland (over 150,000 worldwide) on over 750 topics. In total, over 6,131 new entries were added in the DACH region in 2022 (13,300 worldwide). New additions are the types publishers, blogs, online portals, podcasts, forums & communities.

Among others, the following were added:

  • 11 Newspapers
  • 571 Blogs (595 wordwide)
  • 234 Forums & Communities (238 wordwide)
  • 45 News agencies and press portals
  • 265 Online portals
  • 173 Podcasts
  • 28 Radio stations (351 wordwide)
  • 19 TV & Television Channels (578 wordwide)
  • 2815 Publishers (4123 wordwide)
  • 1967 Magazines & Journals (6100 wordwide)

  • For this, our algorithms crawled over 20 million web pages with an average of over 3 million queries per week. In total, over 250,000 changes were made, including around 20,000 in the last month.


    Defy the applicant shortage & labor shortage - With media presence! Inform now.

    Do you have questions/comments/suggestions? Please use our contact form

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    PR industry in upheaval - New lower-cost tools enter the market

    11/28/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

    Fewer and fewer companies and agencies are willing to spend sometimes mid-four-figure sums per year on overpriced products in the field of PR software and the distribution of your press releases.

    Often the results promised by the providers cannot be met and the success of the press release is correspondingly low - not to mention the inflated case numbers.

    Save up to several thousand euros per year in the future with our Media & PR Database 2022 and benefit from one of the most comprehensive editorial directories on the market.

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    Our offer to you:

    Media & PR Database 2024

    Only for a short time at a special price: The media and PR database with 2024 with information on more than 21,000 newspaper, magazine and radio editorial offices and much more.

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