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Are you looking for current price lists or advertising rates of newspapers? Thanks to linked media data, you save valuable time

12/13/2022 | By: FDS

Are you looking for current price lists or advertising prices of newspapers? Thanks to linked media data, you save valuable time and get all the information you need about newspaper ads.

You can access price lists and advertising prices for a wide range of newspapers in Germany, Austria and Switzerland on the websites of the individual publishers and on specialized platforms such as ours.

On the publishers' websites, you will usually find a price list with all advertising prices. For some publishers, you have to register on the site to access the price lists.

On specialized platforms such as Mediamarkt.de and Zeitungsannoncen.de, you can also find price lists and advertising prices for the various newspapers. These sites also offer other useful tools, such as the ability to compare different newspapers and get free advice on ad prices.

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Storytelling 101 - Convince potential customers to buy with the right story

12/12/2022 | By: FDS

A good story is an effective and compelling way to convince potential customers to buy a product or service. To achieve this, companies need to tell a story that is authentic, inspiring, and thought-provoking. Here are some steps to help you successfully develop a storytelling strategy:

1. Understand your audience. Before you even begin to tell a story, you need to understand the people you are targeting. You need to know who they are, what their problems are, and how best to reach them.

2. Make a strong connection. One of the most important things to consider when telling a story is the connection you make with your target audience. By identifying a problem they have and offering them a solution, you can make a strong connection that can lead them to buy your product or service.

3. Use personal experiences. To make a personal connection with your target audience, you can use your own experiences to tell your story. By sharing a unique and authentic experience, you can give your audience a sense of belonging.

4. Keep it simple. A good story doesn't have to be extensive to be effective. Avoid including too many details in your story that can confuse your audience. Instead, try to boil your story down to the essentials.

5. Be creative. Remember that all options are open to you when telling a story. So think not only of written stories, but also images, videos and even podcasts.

If you follow these steps, you will be able to tell a story that will convince potential customers to buy your product or service.

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What is a marketer?

12/11/2022 | By: FDS
Marketers are individuals who are involved in planning, implementing and controlling marketing strategies and campaigns. They work to market products, services, or brands to a specific audience in order to increase sales. Marketers use a combination of market research, advertising, sales, digital media, and other tools to achieve their goals.
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What is a unique selling proposition (USP)?

12/11/2022 | By: FDS
A unique selling proposition (USP) is a unique feature or promise that a company offers to differentiate itself from its competitors and contribute to brand building. A USP can refer to a product or service, but it can also refer to a particular target group, a particular brand, or a specific combination of the two. It is used to position and differentiate a company or brand and ultimately promotes customer loyalty.
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What are the biggest mistakes as a CEO?

12/11/2022 | By: FDS

1. Inadequate leadership. A general manager must provide strong leadership to the organization. He or she must be able to motivate others and communicate a clear vision for the company.

2. Poor communication. A general manager must ensure that he sends the right information to the right people at the right time.

3. Underinvestment. A general manager must be willing to invest in the future to make the company a successful one.

4. Inefficient planning. A general manager must do thorough planning for the company to ensure that the company's goals are achieved.

5. Unclear corporate image. A general manager must project a consistent and coherent corporate image to inform, inspire, and motivate customers and employees.

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