Share:

News / Blog

What are avoidable mistakes when building customer relationships?

04/12/2023 | By: FDS

There are many avoidable mistakes companies can make when building customer relationships, and some of them include:

Failure to focus on customers:

When companies fail to listen to or understand their customers' needs and wants, they can have difficulty building long-term, meaningful relationships.

Failure to communicate: When companies do not take appropriate steps to communicate with their customers or listen to their concerns, they may have difficulty building trust and loyalty.

Missing personalization: if companies do not address their customers' individual needs and preferences or provide personalized offers or services, they may have difficulty building long-term relationships.

Missing consistency: If companies do not serve their customers consistently and reliably or do not make continuous improvements in their offerings and services, they may have difficulty building or maintaining customer relationships.

Missing appreciation: When companies do not adequately appreciate their customers or provide them with special offers or services, they may have difficulty building trust and loyalty.

Failure to respond: If companies do not respond quickly enough to customer inquiries or complaints, or do not take appropriate action to resolve problems, they may have difficulty building or maintaining customer relationships.

Failing to follow up: If companies do not follow up with their customers after a purchase or interaction, or do not take appropriate steps to collect feedback or integrate customer feedback into their strategies, they may have difficulty improving their offerings and services and building customer relationships.

It is important to be aware of these avoidable mistakes and take appropriate steps to minimize or avoid them in order to build and maintain long-term, meaningful customer relationships.

Like (0)
Comment

Freelance Journalists - Where to find lists?

04/11/2023 | By: FDS

There are several online directories and databases that contain listings and profiles of freelance journalists. Here are some options:

Freeelancermap: An online platform that specializes in freelance workers in various industries, including journalism. It offers an extensive database of freelance journalists from around the world.

Journalist Directory: A directory of freelance journalists in Germany. The directory is sorted by state and topic and includes contact information and samples of work.

DJV-Freie: A database of the German Journalists' Association (DJV) containing more than 4,000 freelance journalists from Germany. The database is accessible to DJV members, but some information is also available to the public.

MediaBistro: A job board and online community for media professionals, including freelance journalists. The site includes a job database, a directory of freelancers, and a variety of resources for media professionals.

LinkedIn: A social platform for business and professional people, also used by freelance journalists. LinkedIn allows users to create their profile to showcase their skills and experience and connect with other professionals.

These lists are a good starting point for finding freelance journalists. However, it is important to note that many freelancers may not be listed on these lists or may not advertise their services publicly. In this case, it may be helpful to search social media or relevant groups and forums for recommendations.

Like (0)
Comment

What are avoidable mistakes in studying?

04/11/2023 | By: FDS

There are many avoidable mistakes students can make during their studies, and some of them are:

Failure to plan: if students do not have a clear goal or strategy for their studies, they may have difficulty choosing their courses effectively and completing their studies successfully.

Failure to organize: If students have difficulty organizing their time effectively or prioritizing their coursework, they may have difficulty meeting deadlines or completing their courses successfully.

Missing Participation: When students do not actively participate or engage in their courses, they may have difficulty understanding the material or achieving good grades.

Missing Support: If students do not seek or receive support from tutors, professors, or other resources, they may have difficulty understanding the material or successfully completing their courses.

Failed Research: If students do not conduct adequate research or thoroughly review their sources, they may have difficulty earning good grades or completing their assignments effectively.

Missing self-care: If students do not adequately care for their health, well-being, or interpersonal relationships while in college, they may experience a lack of energy or motivation.

Failing to plan for their career: if students do not take appropriate steps to plan or develop their career while in college, they may have difficulty finding employment after graduation.

It is important to be aware of these preventable mistakes and take appropriate steps to minimize or avoid them in order to graduate with a successful and rewarding degree.

Like (0)
Comment

What is a PR service?

04/10/2023 | By: FDS

A public relations service is a range of services provided by companies or agencies to support clients' public relations (PR) efforts. PR service providers help companies, organizations or individuals improve their public perception and build a positive relationship with their target audience.

Typical PR services include:

Media relations: PR service providers help clients place their messages in the media by creating press releases and press texts and forwarding them to relevant journalists and media representatives.

Crisis communication: In the event of crises or negative events, PR service providers help their clients develop and implement measures to minimize or avoid damage to the company's reputation.

Content marketing: PR service providers help develop and distribute informative and entertaining content (e.g., blog articles, videos, social media posts) to enhance brand image and increase reach.

Event planning: PR service providers can also assist with event planning and execution (e.g., press conferences, product launches, galas) to increase brand awareness and strengthen relationships with target audiences.

The services and offerings of PR services can vary depending on the provider and customer needs. As a rule, PR service providers work closely with their clients to develop and implement individual PR strategies tailored to the client's goals and needs.

Like (0)
Comment

What are avoidable mistakes at a PR agency?

04/10/2023 | By: FDS

There are many avoidable mistakes that can occur with a PR agency, and some of them are:

Failing to have a strategy:

If the PR agency does not have a clear strategy or guidelines for their activities, they may have difficulty developing effective campaigns for their clients.

Failure to research: if the PR agency does not do enough research before launching a campaign, this can lead to a lack of knowledge of the target audience or relevant media.

Unclear message: if the PR agency does not communicate the message clearly and concisely, or if it is not aligned with the target audience, this can lead to a lack of impact or even negative perception.

Failure to cultivate relationships: if the PR agency does not cultivate good relationships with journalists, influencers or other key players in the industry, this can lead to low interest in their clients' campaigns.

Failure to measure: If the PR agency is not using appropriate metrics or tracking, it can be difficult to measure or evaluate the success of a campaign.

Wrong prioritization: if the PR agency sets the wrong priorities or if it focuses too much on its own agenda rather than on the needs of its clients, this can lead to a lack of campaign success.

Failure to be flexible: If the PR agency is not flexible enough to respond to changes in the market or media landscape, this can lead to a lack of adaptability and affect the success of the campaigns.

It is important to be aware of these avoidable mistakes and take appropriate steps to minimize or avoid them to ensure successful PR campaigns and effective collaboration with clients.

Like (1)
Comment

Our offer to you:

Media & PR Database 2024

Only for a short time at a special price: The media and PR database with 2024 with information on more than 21,000 newspaper, magazine and radio editorial offices and much more.

Newsletter

Subscribe to our newsletter and receive the latest news & information on promotions: