Why PR agencies will (not) be able to help you out
11/23/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
PR agencies can help companies find the right communication to their target audience and improve their brand. This can be achieved by providing strategic advice, quality content and media relations. However, PR agencies can't help if companies don't have a clear understanding of the audience they want to target, or if they don't have a clear plan for how they want to achieve their goals. Therefore, it is important that companies have a strong understanding of their brand and their target audience before approaching a PR agency.