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Glossary / Lexicon

What is PR consulting?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
PR consulting is a consulting service that helps companies improve their public reputation. It can help create a positive image by connecting a company with the public and helping it achieve its goals. A PR consultancy can also help market a company's product or brand by developing concepts that appeal to customers in a positive way. Sometimes a PR consultancy can also help companies deal with the public in difficult situations.
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