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A stock agency is a company or organization that collects, manages and licenses photos, illustrations and other visual media from photographers, illustrators and artists. These agencies offer their image collections for licensing to media companies, publishers, advertising agencies, graphic designers, bloggers and others who want to use visual content for various purposes. Here are some important features of stock photo agencies:
Visual media collection: Stock agencies collect a wide range of visual media, including photos, illustrations, vector graphics, videos and sometimes audio content. These media can be on different topics and in different styles.
Licensing: The main function of a stock agency is to sell licenses for the use of these visual media. Customers can license the images or graphics as needed for different purposes such as print media, websites, advertising, presentations, social media and more.
Rights management: Picture agencies manage the copyrights and licensing rights for the images they represent. They ensure that the images are properly licensed and that the terms of use are adhered to.
Search and Browsing Features: Most stock agencies offer search and browsing tools on their websites that allow customers to search by specific images or categories to find the visual material they want.
Quality Control: Stock agencies often have strict quality control procedures to ensure that the images they offer are professional and meet industry standards.
Fees and fees: The cost of licensing images can vary depending on the agency, type of image and intended use. Photographers and artists often receive a commission from royalties when their images are licensed.
Exclusivity: Some stock agencies offer exclusive images that are only available through them, while others are non-exclusive and the images can be licensed in multiple locations.
Image agencies play an important role in providing visual material for the media industry, advertising, publishing and other creative industries. They facilitate access to high-quality visual content and enable companies and individuals to design their projects more effectively. Well-known examples of stock agencies include Getty Images, Shutterstock, Adobe Stock and many more.