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How to create a digital product and sell it on autopilot

12/20/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Decide what product you want to sell. It can be an e-book, a video course, an online course, a software program, or any other digital product.

2. Develop your product. If you are creating an e-book, make sure it is well-researched, interesting, and informative. If you're creating a video course, make sure the videos are educational and look professional.

3. Create a sales page. You should create a professional sales page that highlights the benefits of your product and includes a simple order form.

4. Create an email marketing campaign. This will allow you to make your target audience aware of your product and keep them updated on new features and offers.

5. Use affiliate marketing. You can allow others to promote your product and receive a commission for each sale.

6. Use automation tools. Automation tools like autoresponders and social media tools can help you run your sales on autopilot.

7. Measure and optimize your campaign. Use the data you collect about your campaign to optimize it and increase your sales.

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The only online editorial directory you really need - How to get your press release into editorial offices

12/16/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

How to get your press release into editorial offices

1. Research targeted publications: Before you send a press release to an editorial office, it’s important to make sure the publication you’re targeting is the right fit for your story. Research the publication’s content to ensure it covers topics related to your story.

2. Find contact information: Once you’ve confirmed the publication is a good fit, you’ll need to find the contact information of the editorial staff. The best way to do this is to look for the publication’s contact page or contact information listed on their website.

3. Write a compelling subject line: When you send a press release to an editorial office, the subject line should be concise and compelling. It should be informative, but also capture the reader’s attention.

4. Craft a personal message: Along with the press release, include a personal message that explains why the story is relevant to their publication. Make sure to address the editor by name and include any other relevant information.

5. Follow up: It’s important to follow up with the editorial office after you’ve sent them a press release. This will help ensure your press release is seen and it may also increase the chances

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Search engine marketing vs. content marketing - what's the difference?

12/14/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Search engine marketing is a branch of online marketing that focuses specifically on optimizing content for search engines. It includes methods such as keyword research, optimizing meta tags, and creating search engine friendly content. Content marketing refers to the creation, publication and distribution of content to promote a business or brand. It can include blogs, videos, podcasts, infographics, white papers and more. Content marketing is not only concerned with search engine optimization, but also with audience engagement and promoting brand equity.
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High Ticket Customers - What Makes High Ticket Sales and Premium Customers So Unbeatable

12/13/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

High ticket sales and premium customers account for a large part of the success of companies. High ticket sales describe the sale of high-value products or services at above-average prices. These customers are often more loyal and pay more for the value and experience they receive. They also have higher expectations when it comes to the quality of products and services. These customers are often referred to as premium customers.

Premium customers are usually very selective when it comes to buying products or services. They will research carefully before making a decision and expect a high level of service and quality. Since they are willing to pay more for a product or service, they also expect a better experience and a higher level of satisfaction.

High ticket sales and premium customers are an invaluable asset to companies, as they generate more revenue and ensure a steady income for the company. Since customers are also willing to pay more for a product or service, businesses can customize their offerings to meet their needs and provide them with a better experience. This can help customers stay loyal for a longer period of time.

Another benefit of high ticket sales and premium customers is that businesses can generate more revenue by selling higher value products and services. Since customers are willing to pay more for a product or service, companies can increase their profits and revenue growth.

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What is a marketer?

12/11/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Marketers are individuals who are involved in planning, implementing and controlling marketing strategies and campaigns. They work to market products, services, or brands to a specific audience in order to increase sales. Marketers use a combination of market research, advertising, sales, digital media, and other tools to achieve their goals.
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