07/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
This book provides a comprehensive and practical guide on how to successfully scale your own small business. It contains a number of different strategies on how to build and design your business to grow sustainably and become increasingly successful. Topics covered include: developing a scaling strategy, finding the right business culture, implementing processes and systems, leveraging technology and social media, developing an effective marketing plan, and much more. In addition, the psychological side of entrepreneurship will also be addressed. Useful tips and tricks for dealing with the challenges of entrepreneurship are also provided. At the end of the book, the most important points are summarized again and some more useful resources for further research are presented.