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What is a service portfolio?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A portfolio of accomplishments is a document that contains a summary of an individual's or company's accomplishments. It may include information about prior work, education, experience, skills, qualifications, technical knowledge, accomplishments, and other relevant information. A performance portfolio can be an important tool for a person's or company's success because it provides a consolidated view of skills and accomplishments that can be adjusted to show what is required for specific jobs or positions.
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What is software architecture?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Software architecture is the structure of the software that forms the basis for the development of a program or system. It defines the basic components of the system, the way in which these components interact with each other and the design principles according to which the system is created. Software architecture can be considered on both a technical and a business level, and both aspects must be combined in order to develop a successful system.
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What is a content strategy?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A content strategy is a document that defines the goals, audiences, and methods of a website or app that offers content. It involves planning, creating, publishing, and managing content to achieve an organization's goals. Goals can include building a brand, increasing traffic, or generating leads. A content strategy is an important part of a successful digital strategy.
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What is campaign monitoring?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Campaign monitoring is the regular monitoring of a campaign to measure and evaluate its success. It can be both a targeted measurement of campaign performance and the collection of data on individual target groups. Campaign monitoring allows companies to respond to changes in the campaign and adjust their strategy to achieve the desired results.
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What is media planning?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Media planning refers to the strategic planning and implementation of advertising measures in the various media. It includes selecting the media, determining the advertising budget, deciding on the timing of the campaign, and selecting the advertising copy and graphics. Media planning focuses on optimizing advertising success by considering all aspects of the media mix. This includes traditional media such as print, TV, radio and outdoor advertising, as well as new media such as the Internet and social media.
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