12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Sales is a general term for the sale of products or services. It includes the entire process chain from identifying the need to closing the deal. Sales includes not only selling, but also customer care, marketing, pricing and many other aspects of the business.
12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A Distributor is a person or company that provides a product or service to another company in the market. Distributors can be involved in the sales process both directly and indirectly. They support the company in marketing and selling its products or services.
12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
1. Familiarize yourself with your products and services. Understand their value and features and find out how they can benefit your customers.
2. Profile your customers by understanding their needs, goals and expectations.
3. Always be attentive and keep an eye on the current trends.
4. Create an up-selling program in which you offer possible up-selling options for your customers.
5. Conduct regular customer surveys to get customer feedback on your program.
6. Familiarize your customers with your up-selling program so they can use it when needed.
7. Give your customers a good reason to buy more by offering attractive deals or coupons.
8. Understand how to use up-selling strategies effectively.
9. Don't be too pushy, but don't be too cautious either.
10. Be attentive and respond quickly to customer inquiries.
12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A sales funnel is a process that enables companies to identify, reach, and convert potential customers. It usually consists of several steps, starting with addressing the user's interest, presenting an offer, following up, and converting the customer. The sales funnel represents a structured approach to selling that increases the likelihood of a lead becoming a customer.
12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Referral marketing is a form of marketing in which companies try to attract new customers by encouraging existing customers to recommend their products or services to friends and family. This is often accomplished through discounts, rewards, or special offers that encourage referrals to be passed along. It is a very effective method of marketing because a person recommending a product or service has more credibility than a company selling the same product or service.