News / Blog: #press-release

Where to publish press releases?

Press releases can be published on various websites, including social media platforms such as Facebook and Twitter, press portals such as PR Newswire and Marketwire, and news aggregators such as Google News and Yahoo News. They can also be published in local and regional media, including print media and radio stations.

Checklist - What your press release should contain

1. Subject line: A short, concise headline that grabs the reader's attention

2. Introduction: A few short sentences that introduce the reader to a topic.

3. Key message: a short summary of the most important information

4. Description: a more detailed description of the topic, including background information

5. Quotes: Quotes from people involved that support the key message

6. Contact information: Contact details for queries

7. Abbreviations: Explanations of abbreviations and acronyms.

8. Images/videos: Images, videos or other visual elements that complement the press release

9. Social media: Links to your social media accounts so readers can share your content

10. Conclusion: a brief closing that encourages readers to learn more about the topic

How to write a press release that will also be read

1. Make sure that the press release is relevant. There must be something that interests the readers.

2. Avoid filler words. Use short, concise sentences.

3. Make the press release easy to read. Use a clear structure and easy-to-understand language.

4. summarize the most important information in the first line.

5. Provide specific information. Avoid generalities.

6. Remember that you must also include an anchor in a press release. Reference additional information, such as a website link or photo.

7. Use a photo or video to make the article more visually appealing.

8. Check the press release for spelling mistakes and grammatical errors.

9. Send the press release to the right media outlets. Distribute it to reporters, bloggers, publishers and other media.

How to reach editorial offices and journalists in a cheap and time-saving way?

In order to reach editorial offices and journalists in a cheap and time-saving way, you can send a press release by e-mail. This is a simple and inexpensive way to reach a large number of journalists and editors and increase the chances of publication. Also, one can use press distribution lists that include a list of editors and journalists. With a distribution list, one can send a personalized email to all the addressees in the distribution list, increasing the chances of success. Alternatively, one can also use social networks such as Twitter or LinkedIn to reach editorial offices and journalists and spread one's PR.

Writing a press release step by step - A guide

Writing a press release step by step - A guide

1. Think about a good idea for your press release: develop a topic that is relevant to your company, provides interesting information and attracts readers.

2. Focus on the most important facts: Try to capture the essence of the message in one sentence, and use the rest of the press release to add more information.

3. Use an introductory headline: Write a headline that piques the reader's interest and reflects the topic of the press release.

4. Compose the body of the text: Follow the structuring rules of a press release to ensure that all information is complete. Follow a simple structure that includes an introduction, details, quotes and a call-to-action.

5. Don't forget to include your contact information: Include your contact information at the end of the text to prevent journalists from not reaching out to you.

6. Proofread and publish your article: Check your article for spelling and grammatical errors and make sure it is interesting and informative. Then publish your press release on your website, blog, or through a press release service.