Share:

News / Blog: #pareto

What do I need to consider before starting a business?

07/10/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Check the market opportunities and do research on your target group.

2. Familiarize yourself with the legal framework of your start-up.

3. Draw up a realistic business plan.

4. Check the financing potential.

5. Inform yourself about legal regulations, taxes and insurances.

6. Determine your personal time and cost requirements.

7. Take advantage of the consulting and support services for founders.

8. Look for suitable employees.

9. Develop an efficient marketing and sales concept.

10. Plan a continuous development of your company.

Like (0)
Comment

Statistics and privacy: how to collect data while protecting privacy

07/09/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Statistical methods are an important tool for gaining insights from data and making informed decisions. However, in an age where more and more data is being collected, it is important to ensure that data protection is in place. In this article, we will look at the basic concepts of data protection and statistics and how to effectively combine the two.

What is data protection?

Data protection refers to the protection of personal data from misuse and unauthorized access. In the EU, the General Data Protection Regulation (GDPR) regulates the handling of personal data. It ensures that the privacy of individuals is respected and protected. The GDPR obliges companies that process personal data to obtain the consent of the data subject and to keep this data secure.

What is statistics?

Statistics refers to the collection, analysis and interpretation of data. Statistical methods help identify trends and patterns in data to make informed decisions. In statistics, there are several methods to analyze data, including descriptive statistics, inferential statistics, and multivariate statistics.

How can you combine privacy and statistics?

The first step in combining data protection and statistics is to ensure that the data is anonymized or pseudonymized. This means that all personal information is removed from the data before it is analyzed. In anonymization, all information that could allow conclusions to be drawn about a specific person is removed. In pseudonymization, personal data is encrypted to protect the identity of the individual.

The second step is to ensure that the data is used only for its intended purpose. Data subjects should be informed about the use of their data and give their consent. Companies should ensure that their data protection policies and procedures comply with the requirements of the GDPR.

The third step is to ensure that data is stored and transferred securely. Companies should take appropriate measures to ensure the security of their data, including encryption and access control.

Which statistical methods are suitable for data protection?

There are several statistical methods that are suitable for data protection. Here are some examples:

Aggregation: this refers to grouping data together to protect the identity of individuals. For example, you can aggregate data from customers in different age groups to identify trends in sales without compromising the privacy of individual customers.

Privacy: This method refers to the removal of data that could draw conclusions about a specific individual. For example, missing values can be replaced with random values to protect the identity of the data subjects.

Anonymization: this method refers to the removal of all personal information from the data to ensure that the identity of the data subjects is not known. Anonymization removes all data that could directly or indirectly allow conclusions to be drawn about a specific person.

Pseudonymization: this method refers to the encryption of personal data to protect the identity of the data subjects. Pseudonymization involves encrypting personal data to ensure that the identity of the data subjects is not known.

Conclusion

Statistical methods can be a valuable tool for gaining insights from data and making informed decisions. However, it is important to ensure that data privacy is protected and that the privacy of the data subjects is protected. By using methods such as anonymization and pseudonymization, organizations can ensure that the identity of data subjects is not known and that their data is safe and secure.

Like (0)
Comment

What are the founding steps?

06/29/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

There are various founding steps that are important when founding a company. Here are the key steps:

Develop a business idea: The first step in founding a company is to develop a business idea. The idea should be based on market analysis and be unique.

Create a business plan: The next step is to create a business plan. The business plan includes a description of the business idea, a market analysis, financial planning and a description of the organizational structure.

Choose legal form: An important decision when starting a company is the choice of legal form. There are various options such as sole proprietorship, GmbH or AG.

Secure financing: Starting a business usually requires financing. There are various financing options such as equity, debt or subsidies.

Registration with the trade office: Before founding, the company must be registered with the trade office. The tax identification number and the sales tax ID are also requested here.

Building a business: After registering with the trade office, the company can be set up. Here you have to rent, hire employees and find suppliers.

Marketing and sales: Once the business is built, marketing and sales activities must be started to attract customers.

Controlling: Controlling is necessary to monitor the success of the company. Key figures such as turnover and profit are monitored here and appropriate measures are taken to keep the company on track.

The exact steps may vary by industry and legal entity, but these are the basic steps when starting a business.

Like (0)
Comment

What are the most common objections in B2B sales conversations?

06/22/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

In B2B (business-to-business), the most common objections from potential customers can vary by industry and product or service. However, here are some of the generally most common objections that can arise in B2B sales:

Price: Price is often a big objection, especially if the offering is perceived to be more expensive than expected.

Need: If the potential customer doesn't feel that they really need the product or service, or that it doesn't meet their current needs, they may object.

Time: Sometimes it is just not the right time for the potential customer to accept the offer, possibly due to restructuring, budget issues, or other priorities.

Risk: If the potential customer has concerns about reliability, quality, or customer support, they may object.

Competition: If the potential customer is already working with another vendor or has received quotes from other vendors, they may object to the offer.

Decision making: In many organizations, decisions must be made by multiple people, and it can be difficult to get all the decision makers around the table.

It is important to understand and address the potential customer's objections in order to move the sales process forward. By answering questions and offering solutions, you may be able to address concerns and convince the customer to accept your offer.

Like (0)
Comment

What should be considered when starting a business?

06/21/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

There is a lot to consider when starting a business. Here are some important points:

Business idea and market research:

A good business idea and a thorough market analysis are the first steps to starting a successful business. It is important to ensure that there is a demand for your product or service and that you have a meaningful strategy to differentiate yourself from the competition.

Business Plan: A well-thought-out business plan is essential to attracting investors, obtaining loans, and keeping your business strategy on track. A business plan should include a summary of your business idea, market analysis, finances, marketing and sales strategies, and your goals and plans for the future.

Business Plan.

Legal Form: The choice of legal form in which you start your business will affect your liability, tax obligations and other legal matters. There are several options, including sole proprietorships, partnerships, limited liability companies, or corporations.

Finances.

Finance: Solid financing is critical to the success of your business. You need to carefully calculate how much start-up capital you will need, what your ongoing costs will be, and how you can make your business profitable. You should also develop an accounting and tax strategy.

Permits and licenses: Depending on your business and legal form, you may need permits and licenses to operate legally. These can vary widely by location and industry, so it's important to do your research in advance.

Permits and Licenses.

Personnel: If you are looking to hire employees, you will need to learn about labor laws, social security, insurance, and other legal issues. You should also develop an application process and create clear job descriptions and employment contracts.

Personnel.

Marketing and sales: to attract customers and make your company known, you need a strong marketing and sales strategy. Here you should consider which target group you want to address, which channels are best suited for this and how you can stand out from the competition.

Marketing and Sales: To attract customers and make your company known, you need a strong marketing and sales strategy.

There are many more aspects to consider when starting a business, but these seven points should give you a good overview. It's important to do your research thoroughly and, if necessary, seek professional help from tax advisors, lawyers or business consultants to maximize your chances of success.

Like (0)
Comment

Our offer to you:

Media & PR Database 2024

Only for a short time at a special price: The media and PR database with 2024 with information on more than 21,000 newspaper, magazine and radio editorial offices and much more.

Newsletter

Subscribe to our newsletter and receive the latest news & information on promotions: