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What is sales promotion?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Sales promotion is a combination of various marketing and sales activities designed to attract and increase consumer interest in a particular product or service. Such activities often include advertising, promotions, sales price reductions, gifts, contests, and events designed to increase customer interest in a product or service and drive sales.
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What is a social media strategy?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A social media strategy is a plan for how to effectively use social media channels, such as Facebook, Twitter, Instagram, YouTube, etc., to achieve a specific goal. These goals may include generating more followers, generating more website traffic, generating more leads, or generating more sales. A social media strategy involves selecting the right social media platforms, planning content, and developing a strategy to achieve the desired goal.
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What is a promotional campaign?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A promotion is a targeted activity aimed at promoting a specific product, service or brand by attracting customers. These promotions may include free gifts, sales promotions, special offers, or advertising on social media or other platforms.
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What is Predictive Analysis?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Predictive analysis is a process used to predict or forecast future events by using data from the past and current state. It is used to make better decisions by identifying similar trends and developments. It helps companies better understand risk by predicting potential outcomes. It also enables companies to better predict customer behavior and increase sales.
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What is bootstrapping?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Bootstrapping is a process that allows a company to start and operate a business with a limited amount of funding and resources. It is a way to build and operate a business without the need for outside investors or loans. Instead, savings, personal investment, and sales are used to fund the business.
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