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The W-questions in the press release - What information must be included?

01/26/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. What is the news in the press release?

2. Who published the press release?

3. Why was the press release published?

4. When was the press release published?

5. Where was the press release published?

6. Who is responsible for publishing the press release?

7. What are the objectives of the press release?

8. Wow to get the information of the press release?

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Do you want to write your own press release or have it written?

01/25/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

It depends on how important the press release is to you. If it is a business or organization that needs a professional press release, it is best to have it written or copywritten by an expert. Experts know how to write a press release in a way that is optimized for both your target audience and search engines. This can be a great help in ensuring that your press release reaches as many readers as possible.

However, if you want to write a simple press release, you can do it yourself. It is best to follow a simple structure and try to get your message across clearly and concisely. You should also make sure that all relevant facts and information are included.

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FAQ - Writing a press release

01/24/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. What is a press release?

A press release is a notice issued by an organization or individual to inform the public about an event, product or service. It is usually sent to journalists, editors, and other members of the media, and it may also be posted on the organization's websites and social media channels.

2. How to write a press release?

Writing a press release is not an easy task. First, you need to create a headline that will appeal to the reader. Then, you should create a brief summary of the content. Next, you need to break down the most important information about the event, product or service you want to cover. Finally, you should add contact information so that journalists and editors can interview those who created the event, product or service.

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Where can I find topic plans of the editorial offices?

01/17/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Topic plans of editorial departments are currently not yet included in our media & PR database.

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What does a press release cost?

01/17/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
The price for a press release depends on various factors. Among other things, it depends on the length of the text, the number of images to be edited and the number of links to be edited. These services are usually charged by the hour. A professional service provider may charge an hourly rate of 30 to 150 euros.
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