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1. Create a clear understanding of what leads you want to attract.
2. Make sure your website is easy to find and has a search engine optimization.
3. Use social media marketing to promote your brand and generate new leads.
4. Build a mailing list and send out regular newsletters to reach prospects.
5. Run A/B tests on your website to optimize your conversion rate.
6. Use online ads to generate more leads.
7. Tell your story and share it through different channels.
8. Use customer testimonials to build trust and generate more leads.
9. Build partnerships to reach new leads.
10. Identify and use relevant keywords for your content.
There are several options for sending out or distributing press releases. Professional PR solutions, which usually cost several thousand euros per year, often offer flat-rate mailings, which means that regardless of whether you only want to send out a handful of press releases per year, you pay a four-digit amount up front. For the vast majority of companies, this is unlikely to be worth it.
Another possibility is the single dispatch of press releases. This usually costs a few hundred euros. If your text exceeds a certain number of characters or you want to attach press photos, costs of about 400-750 euros per piece quickly arise.
With our media & PR database, you take control of your mailings and pay only a fraction of the price of other providers per year. Find out now!