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Mission statement: With over 1000 blog posts, how to guides and glossary terms on the way to becoming a market leader?

03/03/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Content is King. At Fischer Data Science, since our founding in 2019, we believe in improving the world of public relations and marketing through smart solutions and facilitating access to impactful tools because: There is no idea that is not worth sharing.

We have set ourselves the goal of removing the high financial hurdles that other providers put in front of their customers and prospects, thus facilitating access to the media and thus the flow of information, in order to also give young or small providers the chance to be published.

With now just under 1,000 contributions in our blog around the topics of PR & public relations, online & offline marketing, sales, tech & programming, optimization and strategies and much more, we have created a free knowledge base that is so far unique in the German-speaking world, which makes it easier for you to achieve your desired goals not only faster, but also with fewer resources.

Whether you are a press department, a PR agency or service provider, or simply want to take your press & public relations into your own hands: The Media & PR Database 2023 will save you costly time and money.

Have fun browsing and implementing!

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The best techniques for getting readers of a press release to take action

01/11/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Use call-to-action statements. Use call-to-action statements to prompt readers to perform a specific action. Examples include: "Click now to learn more," "Visit our website," or "Request your free trial."

2. Create a sense of urgency. Create a sense of urgency by providing compelling arguments and rationales for why readers need to act quickly.

3. Use a variety of media formats. Use a variety of media formats, such as images, videos, or graphics, to persuade readers to take action.

4. Offer a gift or bonus. Offer a gift or bonus if readers take a specific action. This can be a free product, a free service, or a discount.

5. Make it easy for readers. Make it easy for readers by providing simple, understandable instructions and a clear path to the action.

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Starting a business: THIS mistake can ruin you

01/05/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

There are many different mistakes that can be made when starting a business. One of the most serious mistakes is neglecting financial management. If you are not able to manage cash flow, pay the bills, and track revenue, it can lead to financial problems that can ruin your existence. Therefore, it is important to have a financial system in place to effectively manage your business.

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Is a start-up consultation or start-up advice worthwhile?

12/30/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Yes, it is worthwhile to take advantage of start-up consulting or start-up advice. A consultant can help you review your startup idea, meet the legal and financial requirements, and help you develop a business model. In addition, the consultant can help you start a business that is successful and sustainable.
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Why you shouldn't start your own agency in 2023 - And what you can do instead

12/30/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

2023 is a difficult year to start an agency. Although there are many opportunities, the challenges are too great to try. The economy is tight, and many businesses are struggling to increase revenue. It can be difficult to attract new clients and maintain a steady income. Instead, you can get involved in the industry in other ways, such as:

1. Take online continuing education courses. By learning about the latest developments in the industry, you can build your skills and prepare for a career as an agency owner.

2. Build a network. Network with other professionals in the industry to share their experiences and ideas.

3. Get an internship. Internships are a great way to get direct exposure to an agency's work and get a feel for the industry.

4. Write a blog. This will allow you to share your expertise and ideas and expand your network.

5. Join a professional organization. This will help you make contacts in the industry and expand knowledge of the industry.

By engaging in these methods, you can develop your skills and prepare yourself to start an agency. Once you have made a name for yourself in the industry, it will be easier to start your own agency.

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