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B2B customer acquisition for founders & startups - What no one tells you beforehand

12/27/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Be willing to invest: If you want to be successful, you must be willing to invest in your business. Invest in the right tools and resources that will help you build your business and attract customers.

2. Be creative: B2B customer acquisition requires creativity. Find innovative ways to market your services and get noticed. Think outside the box and use new media and technology to capture the attention of your target audience.

3. Be visible: make yourself as visible as possible so that your business and services are noticed by as many people as possible. Use social media platforms to promote your business and make sure your website is professional and easy to navigate.

4. Be persistent: B2B customer acquisition requires a lot of time and patience. You need to put in a lot of effort to reach your target audience and get them to buy your products and services. Stay persistent and delight your potential customers with your offer.

5. Be an expert: To position yourself as an expert in your field, you need to be able to share your experience and skills on relevant social media and blog platforms. Be an expert who is recognized as an authority in your industry, making yourself attractive to potential customers.

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Recruiting professionals through media presence - How do I get into the media?

12/22/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

To get into the media, you first need to build a professional media profile, which means establishing a strong presence on social networks, your own website, and industry blogs. Then you need to contact relevant media outlets to set up an interview. Create a media release that includes a topic of interest to journalists and send it out to all available media channels.

You can also attend events and network to get in touch with people from different industries. You can also hold a press conference to showcase your expertise and create a memorable image in the media. In addition, you can also publish your expertise in trade magazines and blogs and share your experiences with colleagues in the same industry.

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What are common problems with data analysis?

12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Incomplete or inaccurate data: Incomplete or inaccurate data can lead to poor results.

2. Unclear goals: To successfully analyze data, one must have clear goals and expectations.

3. Insufficient data collection: if the data is not collected properly, the analysis may be biased.

4. Insufficient resources: successful data analysis sometimes requires a lot of resources, such as hardware and software.

5. Missing or inconsistent metadata: Metadata is important to assess the quality of data.

6. Insufficient knowledge: A lack of expertise and experience can lead to poor results.

7. Data integrity issues: If data is not properly validated, it can lead to erroneous results.

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Artificial intelligence: Hype or real opportunity?

12/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Artificial intelligence offers a real opportunity to help people improve their lives. There are many areas where AI can help solve problems, whether in healthcare, transportation, the public sector, or the entertainment industry. While some experts say the hype around AI is excessive, it's also important to emphasize the real opportunity AI offers for our society.
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Who buys company addresses?

12/08/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Company addresses are often purchased by professionals such as marketers, sales experts, and business consultants who use them for a variety of purposes, including new customer generation, customer retention, and lead generation. There are also a number of vendors that offer company addresses that can be used for a variety of purposes.
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