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Build yourself an automated customer generation machine - We show you how

02/20/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Develop a database model to store relevant customer information, including contact information, purchase behavior, purchase history, and other information.

2. Create an automated system that records and stores customer information.

3. Create software that regularly retrieves and analyzes customer information to identify potential customers.

4. Set up an automated campaign to target potential customers and inform them about your company and products.

5. Create a system that automates conversations with potential customers to inform them about your products and provide them with a quote.

6. Create a system that automatically monitors potential customers after they complete a purchase and offers rewards based on their buying behavior.

7. Develop a system that analyzes customer information to increase customer loyalty and improve customer satisfaction.

8. Set up regular customer surveys and feedback systems to receive and analyze customer feedback.

9. Create a system that monitors customer information for verification and data integrity.

10. Develop a system that segments customers based on specific criteria to create personalized campaigns.

Automated online marketing

Automated store or order process

Automated optimizations

Automated content creation

Automated use of social media channels

Automated topic determination for content creation

Automated search engine optimization

Automated follow-up process

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Creating Press Releases - Our Tips for Success

01/30/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

The creation of press releases is an important part of a company's marketing. A well-designed press release can help increase the company's visibility in the public eye and reach a wide audience. Here we have compiled some tips to help you write successful press releases and help your company gain visibility.

1. Familiarize yourself with your audience: when writing a press release, always keep your audience in mind. Remember that you are sending your release to journalists, editors, and other members of the media who want to cover your business. Try to find a language and content structure that is relevant and interesting to your audience.

2. Keep it short and concise: Press releases should be short and concise to grab the audience's attention. Try to summarize your message in a sentence or two and present it in a memorable way.

3. Use reliable sources: To write a credible press release, always use reliable sources. Only use sources that provide you with trustworthy information and avoid making unsubstantiated claims.

4. Use citations: Quotes are a good way to emphasize your message and add credibility. Use quotes from company representatives, experts or others that support your point of view and reinforce your message.

5. Create a good headline: A good headline is the essence of a press release. Use a powerful headline that piques the reader's interest and makes them want to learn more about the news.

6. Use a consistent format: use a consistent format to create your press release. Make sure all the information is easy to read and understand. Avoid conveying too much information in a press release and stick to a consistent format to improve readability.

7. Publish your press release on multiple platforms: Publish your press release on multiple platforms for greater reach. Publish your press release on your website, social media, a press release database or a press portal.

We hope these tips have been helpful to you. If you need more information about creating press releases, feel free to contact us. We will be happy to help you.

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Where can I find topic plans of the editorial offices?

01/17/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Topic plans of editorial departments are currently not yet included in our media & PR database.

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Press distribution & GDPR - With the media & PR database, you can legally get your press release into the editorial offices

01/04/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Unlike some other providers, e.g. of purchasable press distribution lists, Excel lists and media databases, the Media & PR Database 2022 does not contain any data from non-public data sources and is therefore DSGVO-compliant. You therefore do not run any legal risk when using and sending your press releases.
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Journalist data - Where can I find it?

01/03/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Journalist data can be found on various websites and databases, such as the American Society of Journalists and Authors (ASJA) website, the National Writers Union (NWU) website, or the International Federation of Journalists (IFJ) website. In addition, there are also some specialized databases that contain journalistic profiles, such as the Journalists List.
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