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Why overpriced online courses are not a good idea - A model calculation

11/23/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Online courses can have many benefits, but it is important to understand why overpriced courses are not a good idea. There are several reasons why overpriced courses will not be successful.

First, overpriced courses are unlikely to attract many participants. If a course costs more than the value it provides, most people will not be willing to spend their money to attend. They will prefer to choose another, less expensive offering.

Second, overpriced courses are not likely to get many good reviews. If participants don't think they've spent their money well, they'll be less likely to give positive feedback. This means that your course may not be able to compete with other courses that offer better value for money.

Third, the number of participants who successfully complete the course is unlikely to increase if you raise the price. If participants think the course is too expensive, they are unlikely to expend as much energy and time to complete the course. Therefore, fewer participants will complete the course, resulting in fewer satisfied customers and poorer retention.

Finally, an overpriced course is unlikely to attract returning customers. If participants think they paid too much the first time, they will be unwilling to spend money again on a similar course.

All of these factors lead to poor value for money for overpriced online courses. It's important that you offer a course that provides fair value for money so that you can attract more participants, get better reviews, and increase the number of successful graduates.

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The German Media Market 2023 - An Overview

11/22/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

The German media market will continue to change in the coming years, setting new trends that will change the way people consume media. These developments will have an impact on the media industry and its competition.

1. Mobile media:

The mobile Internet is increasingly becoming the preferred platform for media consumption and production. A wide range of applications available on mobile devices enables users to consume media content anytime and anywhere. This development will have an impact on the German media market, as demand for mobile applications will increase while traditional media forms will lose importance.

2. Social media:

Social media platforms will continue to be an important part of the German media market. Social media campaigns and marketing will continue to play an important role in content marketing and can be an effective strategy to reach new customers. Advertisers will also increasingly use social media platforms to promote their products and services.

3. Video-on-demand:

Video-on-demand (VoD) is increasingly becoming an important platform for media consumption. Technological advances mean users can now stream video content on demand. VoD platforms such as Netflix and Amazon Prime Video offer a wide range of content available to users.

4. Data-driven media:

Data-driven media will play an increasingly important role in the media consumption scenario. With the increasing amounts of data available today, media companies will be able to personalize their media content and offer it tailored to users' needs. This will change the way people consume media.

5. Immersive storytelling:

The development of virtual reality (VR) and augmented reality (AR) will take media consumption in a new direction. Immersive storytelling experiences based on VR and AR will allow users to immerse themselves in and connect more deeply with media content. These technologies will change the way people consume media and create new opportunities for media companies.

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Media presence for higher brand awareness and more sales - How to become visible

11/21/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

You are wondering what is the best way to cost-effectively build a greater media presence so that more potential customers become aware of your products and services?

We are pleased to offer you a cost-effective entry into the world of PR software with our media and PR database for starting at just €274. Send your press releases in the future with the help of our PR tool. In addition to thousands of newspapers, online newspapers, radio and TV stations, the contact details of news agencies are also included.

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How and where can I promote or recommend your products?

11/09/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
With our affiliate program you can benefit from our growth course and get an additional source of income. Promote our products to your website visitors, customers, viewers or listeners and earn up to 30% commission. All information and registration for the affiliate program can be found at /partner.
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Distributors wanted - Apply now

11/08/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

We are constantly looking for new distributors to represent our customers and products.

Our company is an innovative, fast growing company. Our products cover a wide range of areas including footwear, apparel, accessories and more. Our customers appreciate us for our honesty and commitment to service.

We are interested in a long-term cooperation and are therefore looking for a reliable distribution partner who can help us bring our products to the market.

We offer an attractive compensation model that will provide you with a good source of income. You do not have to be employed by our company, but you can work for us as an independent sales partner.

If you are interested in this position, please feel free to send us your resume and other relevant documents so that we can get a picture of you. We look forward to receiving your application.

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