News / Blog: #beratung

What is consulting / advisory?

Advisory / Consulting is the professional provision of services to help businesses solve problems and achieve their goals. Consultants provide a variety of services including strategic planning, project management, organizational structure and design, financial advice, legal advice, and more. Consulting is a profession in which consultants seek to help clients solve their problems and help them achieve their goals.

What is business startup & startup consulting?

Founder and startup consulting is a type of consulting that specifically targets founders and startups and addresses specific issues and challenges that founders and startups face when launching their business. It is a type of expert consulting that helps founders and startups develop and implement their business idea and assists them in implementing legal requirements. It can also help identify the risks associated with a business idea and advise founders and startups on developing a business model and strategy that will help them achieve their goals. Ultimately, the advice can help founders and startups successfully launch their business and establish it in the marketplace.

How do I get more inquiries as an agency, consultant, coach or service provider?

1. Create a clear description of your services and make sure it is easy to understand on your website and in your marketing materials.

2. Create a professional profile on an online platform like LinkedIn to give potential clients an insight into your experience and skills.

3. Use your network to promote your services and reach more clients.

4. Familiarize yourself with search engine optimization (SEO) to improve your website and online presence and appear higher in search results.

5. Create a blog or video tutorial to demonstrate your skills and showcase your team of experts.

6. Build a strong social presence to inform customers about your company, services and news.

7. Offer potential clients a free consultation appointment to get a feel for your capabilities and services.

8. Create a newsletter to keep clients informed of current developments and alert them to new services.

9. Organize networking events or workshops to connect with potential clients and showcase your team of experts.

10. Advertise your services on relevant websites, blogs and social networks.

How does successful new customer acquisition work in 2022?

For many B2B service providers and companies, acquiring new customers is a major challenge. Often, the market environment is very competitive, i.e. there is a multitude of comparable offers and competitors in the respective niche, region or industry. With increasing competitive pressure within the market segment, click prices for online marketing campaigns also rise, resulting in lead costs in the double- or triple-digit euro range.

What is the alternative?

With the help of so-called content marketing, you attract potential prospects and convince them of your offer. This is a marketing strategy that often pays off if you can't compete with the multi-million dollar marketing budgets of international corporations.

What is the alternative?

Collect leads and contact information for later contact

Has the prospect:in moved on your website, you have managed in the optimum case to trigger a direct order. In the vast majority of cases, however, this is not the case and so it is important to at least get the website visitor to at least bookmark your website for a later revisit or to make a request, e.g. to use a demo version, a free consultation or an individual offer.

Start your own business while studying - The best business ideas for students & graduates

1. Web design and development:

Students and graduates can use their web design and development skills to start their own businesses. They can develop and design websites for businesses, offer software and app development, and provide web hosting services.

2. Graphic design:

Graphic design is another area where students and graduates can use their skills. They can offer everything from logo design and branding to creating flyers and ads.

3. Online tutoring:

Students and graduates can use their knowledge and skills to tutor online. They can offer tutorials to high school, college students or adults to help them become better at specific subjects.

4. social media marketing:

Students and graduates can use their social media marketing skills to help businesses market their products and services. They can create and manage campaigns across various social media platforms to increase reach and engagement for the brand.

5. Online consulting:

Students and graduates can use their knowledge and skills to help businesses develop strategies and solutions. For example, they can advise their clients on developing marketing strategies, business strategies, financial strategies, and more.

6. Content creation:

Students and graduates can use their content creation skills to help businesses create content. For example, they can create blog posts, articles, videos, images, and other content that is relevant to the brand.

7. Online commerce:

Students and graduates can use their online commerce skills to start their own business. They can sell products on their own website or marketplace such as Amazon to make a profit.

8. Consulting for start-ups:

Students and graduates can use their knowledge and skills to help start-ups develop and implement business ideas. They can advise start-ups on creating business models, marketing strategies and more.