How to reach editorial offices and journalists in a cheap and time-saving way?
08/01/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
In order to reach editorial offices and journalists in a cheap and time-saving way, you can send a press release by e-mail. This is a simple and inexpensive way to reach a large number of journalists and editors and increase the chances of publication. Also, one can use press distribution lists that include a list of editors and journalists. With a distribution list, one can send a personalized email to all the addressees in the distribution list, increasing the chances of success. Alternatively, one can also use social networks such as Twitter or LinkedIn to reach editorial offices and journalists and spread one's PR.