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How to include press releases in emails

07/26/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Press releases are an important tool for bringing focus to your business and spreading news. You can include press releases in your email campaigns to get your message across in a visually appealing and informative way.

To include a press release in your email campaign, you must first convert the text of the press release into an HTML format. To do this, you'll need to use an HTML editor to convert the text into a format that can be read in your email clients.

After you have converted your press release text to an HTML format, you need to insert it into your email campaign. You can paste the HTML code into your email template or into the HTML version of your email newsletter. Alternatively, you can insert the HTML code into your email campaign using an external tool such as an online newsletter editor.

After you paste the HTML code into your email campaign, you need to make sure that it is formatted correctly. You can adjust the formatting details in your HTML editor to ensure that your press release is formatted correctly.

Once you have finished formatting your press release, you can paste it into your email newsletter or email template. Make sure the HTML in your newsletter or email template is formatted correctly before you send it.

When incorporating press releases into your email campaign, it's important to make sure your newsletter or email template is compatible with all major email clients and web browsers. So make sure you run all the necessary tests before you send out your email campaign.

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