Free press portals - What good are they really?
12/16/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Free press portals can be a great way to get a press release out there, but it's important to know that the results may not always have the desired outcome. Most free press portals are not as busy as paid or professional press portals, which means the results will not be as strong. However, it can be an effective way to cover a company, product or event, and it can help reach a small but focused group of readers. It is important to note that there are no guarantees that a press release on a free press portal will be successful, but it is a cost savings that can be considered.