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Consulted and sold? What consulting can do - and what it can't

02/22/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Consulting offers companies a range of services that enable them to optimize their business. Some of these services can help advise and support a business, while others are more focused on sales.

Consulting is a service that helps companies solve problems by intervening in the structure of the company, developing a new business model, or creating a strategy. Consultants help businesses solve complex problems by providing advice, analysis, and guidance on specific business problems and needs. Consulting can also help set a business on a new path by encouraging it to explore new ideas and opportunities that it had not previously considered.

Sales is another type of service offered by consulting firms. Sales consulting is a specialized service that can help companies develop and implement sales strategies. A sales consultant can help businesses plan their marketing, develop their sales strategies, reach their customers, and improve their sales techniques.

The main difference between consulting and sales is that consulting is focused on solving business problems, while sales is focused on selling products or services. Therefore, consulting can help companies develop a strategy to improve their business, but selling is an additional step that must be taken to attract new customers or increase sales.

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