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Coaches' hourly rates can vary widely depending on experience, area of expertise, industry, location and type of coaching. Coaching can be offered in a variety of areas such as life coaching, business coaching, career coaching, health coaching, executive coaching and more. Here are rough guidelines for hourly rates for coaches in different regions:
Europe:
Beginner or junior coaches: 50 € - 100 € per hour
Experienced coaches: 100 € - 200 € per hour
Senior coaches or subject matter experts: 200 € and more per hour
USA:
Entry or junior coaches: $60 - $120 per hour
Experienced coaches: $120 - $250 per hour
Senior coaches or subject matter experts: $250 and up per hour
These estimates are general and can vary depending on the specialty (e.g., executive coaching, life coaching, business coaching), the reputation of the coach, and the type of service.
Since coaching encompasses a wide range of services, it is important to research current market rates and prices in your region and industry. Setting hourly rates should be based on your experience, expertise, reputation and the value you can add to your clients. Also consider the competition and the target audience's willingness to pay.