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Embargoment in the journalistic context refers to an agreement between a news source (e.g. a government agency, company or individual) and the media (newspapers, television, radio or online news) that authorizes the publication of information or regulates messages at a specific time. During the embargo period, the media is not allowed to publish or disseminate the information or news received until the specified time has expired.
Blocking periods are agreed for various reasons:
Coordination: In some cases, a blackout period is agreed to ensure that all media outlets report on an important news story at the same time. This allows the news source to coordinate publication and ensure that no information is leaked prematurely.
Research time: Members of the media can use the embargo period to gather more information, check facts and conduct background research before publishing a story.
Exclusivity: News sources may provide media outlets with exclusive insights or interviews provided they do not publish the information until the embargo period expires.
Fairness: embargo periods are intended to ensure that media companies report fairly and responsibly, rather than publishing information prematurely or with errors.
Control: News sources have the ability to control the publication of information and ensure that it is presented in a specific context.
Sensitivity: In cases where information is sensitive or confidential, an embargo period can help prevent it from becoming public prematurely.
It is important to note that embargo periods are typically based on trust and agreement between news sources and the media. Failure to comply with an embargo period may result in legal consequences or loss of trust from the news source. Journalists and media organizations therefore typically strive to respect and adhere to embargo periods in order to maintain their credibility and access to information.
Specialist journalism refers to a form of journalism that focuses on reporting on specialised topics or areas of expertise. Unlike general journalism, which covers a wide range of topics, specialist journalism is focused on specific industries, areas of interest or expertise. This type of journalism aims to provide professionals, experts and interested parties with in-depth and specialised information. Here are some important characteristics of specialised journalism:
Specialisation: Specialised journalists usually specialise in certain fields, such as medicine, science, technology, business, law, environment, education, sports or culture. They often have in-depth training or experience in their particular field.
Target audience: The target audience of specialised journalism is usually people who have a strong interest or professional connection to a particular field. These can be professionals, researchers, academics, entrepreneurs or enthusiasts.
Target audience: The target audience of specialist journalism is usually people who have a strong interest or professional connection to a particular field.
Depth and expertise: Specialist journalists are able to produce in-depth and detailed reports that go beyond what can be found in general news sources. They often have access to expertise and experts in their field.
Specialist language and terminology: Specialist journalism often uses specialist terminology and language that may be difficult for lay people to understand. This makes it possible to provide precise and accurate information, but is also a challenge when communicating with a broader audience.
Quality control: Due to specialisation, specialist journalists are often particularly careful about checking and verifying information, as errors or inaccuracies in their field can have serious consequences.
Reporting formats: Specialist journalism can occur in a variety of media formats, including trade journals, academic journals, online publications, blogs and news articles in the mass media.
Timeliness: Specialist journalists report on current developments and trends in their field and can often respond more quickly to specific issues than general news sources.
Specialist journalism plays an important role in providing professionals and interested parties with high-quality and accurate information that is critical to their work, research or interests. This type of journalism can help expand the knowledge base in specialised fields and contribute to the advancement of expertise and innovation.
Film journalism is a form of journalism that uses images and photographs as the main means of reporting and communicating news and stories. Photojournalism uses visual elements to convey information, events, emotions and stories. Here are some important features and aspects of photojournalism:
Photography: Photojournalism is primarily based on photography. Photojournalists are responsible for documenting important moments, events and people with their cameras, and creating visual stories.
Fiction journalists are responsible for creating visual stories.
News photography: News photographers specialise in capturing current events, news and stories in pictures. This can include coverage of political events, natural disasters, social issues, sporting events and much more.
News Photography: News photographers specialise in capturing current events, news and stories in images.
Picture selection: In picture editing, photos are selected that best convey the news or story. This often requires careful selection from hundreds or thousands of shots.
Picture captions: Captions or descriptions are texts that accompany the images and provide additional information. They help readers understand the context of the photos.
Reportage photography: Reportage photographers often work on longer projects and create photo reportages about specific topics, places or communities. These reportages can offer in-depth insights into complex stories.
Documentary photography: Documentary photography focuses on documenting daily life, social change and historical events. It can include historical photographs and cultural documentation.
Documentary photography.
Crisis photography: Crisis photographers work in conflict areas, natural disasters and dangerous situations to uncover and document the effects of crises.
Photo essays: Photo essays are stories or reports told mainly through a sequence of images. They are often published in magazines and journals.
Online presence: In the digital era, photojournalism has also gained prominence online. Photographs are shared and commented upon on news websites, social media and online platforms.
Film journalism plays a crucial role in conveying information and creating visual narratives that can reach people around the world. Images can bring emotion, authenticity and depth to reporting and create an immediate connection between viewers and events. At the same time, ethical issues are important in photojournalism, as the selection and editing of photos can strongly influence perceptions of reality.
Press release distribution, also referred to as press release distribution or PR distribution, is a process by which companies, organisations or individuals send press releases to journalists, editors, bloggers and other media representatives. The aim of press release distribution is to draw the media's attention to specific news, events or information that may be of interest to the public.
Here are some important aspects of the press release dispatch:
Content: The press release should contain relevant and interesting information that is relevant to the target audience. This can be news about a product, an event, a partnership, an award or other relevant topics.
Target audience: The press release should be sent to media representatives who are likely to be interested in the news. This may include newspapers, magazines, online publications, radio stations or specialised industry blogs.
Dissemination: The press release should be sent to media representatives who are likely to be interested in the news. It can be sent in a number of ways, including by email, through online press portals, via specialised PR services or even directly by post. It is important to ensure that the press release reaches the desired media.
Format: The press release should have a clearly structured format and present all relevant information in an easily understandable way. This often includes a headline, the main text of the release, quotes, contact details and, where appropriate, multimedia elements such as images or videos.
Timing: The timing of the press release is crucial. Companies often try to place press releases before important events or product releases in order to get maximum media attention.
The timing of the press release is crucial.
The success of press release distribution depends on how well the release is crafted, how targeted it is sent to the right recipients and whether it piques the interest of media representatives. A successful press release can help increase visibility and media coverage of a particular issue or organisation.
Nonviolent Communication (NVC) is a communication method and concept developed by Marshall B. Rosenberg. It aims to resolve conflicts, promote empathy and improve interpersonal relationships by promoting an effective and respectful way of communication. Nonviolent Communication is based on a fundamental assumption: people have needs that they want to meet, and if they are not met, this can lead to conflict and misunderstanding.
Nonviolent Communication consists of four main components:
Observation: This is the first step in which a neutral and objective observation of a situation or behavior is made, without judgment or judgment. It's about separating facts from interpretations.
Feelings: In this step, people learn to express their own feelings regarding the observed situation. It's about speaking honestly and authentically about your own emotions without blaming others.
Needs: This is where the individual needs and desires that lie behind the feelings are identified. Nonviolent Communication emphasizes that all people have universal needs for things like safety, recognition, connection, autonomy, etc.
Requests: In this step, clear and concrete requests are formulated in order to fulfill one's own needs or to find a solution to the conflict situation. These requests should be positive, accessible, and respectful.
Nonviolent communication aims to free communication from destructive patterns such as accusations, blame and accusations. Instead, it promotes an empathetic and sensitive type of interaction in which both one's own needs and the needs of the other party are taken into account.
This method is used in various areas including conflict resolution, couples therapy, parent-child communication, leadership, and everyday interpersonal interactions. Nonviolent communication helps promote understanding and compassion in relationships and resolve conflicts in a way that takes into account the needs of everyone involved.