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Fewer and fewer companies and agencies are willing to spend sometimes mid-four-figure sums per year on overpriced products in the field of PR software and the distribution of your press releases.
Often the results promised by the providers cannot be met and the success of the press release is correspondingly low - not to mention the inflated case numbers.
Save up to several thousand euros per year in the future with our Media & PR Database 2022 and benefit from one of the most comprehensive editorial directories on the market.
Online courses can have many benefits, but it is important to understand why overpriced courses are not a good idea. There are several reasons why overpriced courses will not be successful.
First, overpriced courses are unlikely to attract many participants. If a course costs more than the value it provides, most people will not be willing to spend their money to attend. They will prefer to choose another, less expensive offering.
Second, overpriced courses are not likely to get many good reviews. If participants don't think they've spent their money well, they'll be less likely to give positive feedback. This means that your course may not be able to compete with other courses that offer better value for money.
Third, the number of participants who successfully complete the course is unlikely to increase if you raise the price. If participants think the course is too expensive, they are unlikely to expend as much energy and time to complete the course. Therefore, fewer participants will complete the course, resulting in fewer satisfied customers and poorer retention.
Finally, an overpriced course is unlikely to attract returning customers. If participants think they paid too much the first time, they will be unwilling to spend money again on a similar course.
All of these factors lead to poor value for money for overpriced online courses. It's important that you offer a course that provides fair value for money so that you can attract more participants, get better reviews, and increase the number of successful graduates.
If you publish at least two articles, e.g. blog posts on your website per week and thus your sitemap grows piece by piece, this shows Google and other search engines that you continuously provide up-to-date information that potentially has a higher benefit for users. In the best case, you will benefit from a better, i.e. higher, search engine ranking - ideally on the first page - and thus receive more free search engine traffic, so-called organic traffic.
As is true everywhere, staying on the ball pays off
In the short term, the effect may seem small to you. But consider how quickly two articles a week and 52 weeks a year can add up to a triple-digit number of articles or blogposts. 100 opportunities per year to find and engage relevant prospects with entertaining copy on your topic and products. You often leave your competitors far behind in this regard.
Already after a few years you have considered and described your topic from all possible angles, pointed out all typical mistakes, created FAQs and How-To's for beginners, always discussed the latest innovations and thus created over time an article catalog and archive, from which you can benefit in the long term and that will help you in the long run to more visitors, prospects and customers (so-called long tail content).
This evergreen content forms the basis, the foundation for your future business success. So it's worth investing in content creation.
Welcome to the demo version of the Media & PR Database. This demo version is a free trial version of the Media & PR Database that gives you a look at the functionality and performance of the full version.
This is a free demo version that gives you a look at the functionality of the full version of the Media & PR Database. You can use the demo version to get acquainted with the user interface and behavior of the database and see how it can help you with your media and PR tasks.
To give you access to the demo version, you need to register first. The registration process is simple. You just need to enter your name, email address and a password. After that, you will be able to access the demo version.
Once you access the demo version, you can use the various features of the media and PR database. For example, you can conduct research, add new contacts, create email marketing campaigns, write press releases and much more.
Try the demo version now and see how the database can help you with your media and PR tasks. If you have any questions or suggestions, feel free to contact us. We wish you much success with the demo version!