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Handling objections - solving objections for more deals

02/01/2024 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Handling objections in a sales conversation is an essential part of a successful sales process. The salesperson must be able to resolve objections from the customer before they can close the deal. Objections are a natural part of the sales process as the customer tries to get a better price or a better product. It is therefore important that the salesperson has a strategy to handle objections professionally and resolve them in his or her favor.

Objection handling in a sales call starts with immigration recognition. The salesperson must recognize and understand the customer's objection in order to resolve it. To recognize the objection, the salesperson must listen carefully and pay attention to the customer's nonverbal communication. The salesperson must also be willing to ask questions to obtain more information and clarify the objection.

After the salesperson has identified the objection, he or she can begin to address the objection. To resolve an objection, the salesperson must offer a solution that meets the customer's needs. To do this, he must develop an understanding of why the objection exists and how to resolve it. The salesperson must convince the customer that the solution he offers is to his advantage.

Objection handling in a sales conversation also requires that the salesperson have an appropriate and professional response to objections from the customer. This includes the salesperson never being aggressive or rude. The salesperson also does not need to engage in a heated discussion, but instead should try to resolve the objection without arguing.

Handling objections in a sales call is an important part of a successful sales process. The salesperson must be able to recognize, understand, and resolve customer objections in order to achieve a successful close. The salesperson must respond professionally and appropriately to customer objections and offer a solution that meets the customer's needs to achieve a positive outcome.

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Cold Calling Guide - How to Reach and Convince Potential Customers

02/01/2024 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Cold calling is an effective way to reach and persuade potential customers, and can be an important part of your business marketing. However, to be successful, you need to make sure that your cold calling campaign includes some important elements to ensure that you achieve your goals. This guide will help you plan and execute your cold calling campaign.

1. Define your goals

Before you start cold calling, you must first define clear goals. If you don't know your goals, you won't be able to plan and execute your campaign effectively. Therefore, define specific goals, such as the number of customers you want to target or how much revenue you want to generate in a certain period of time.

2. Create a list of generic contacts

After defining your goals, you need to create a list of generic contacts that you want to target. These contacts should be potential customers who might be interested in your products or services. To create this list, you can use existing customer data, visit your website, and search social media to identify potential contacts.

3. Create a communication strategy

Once you have created a list of generic contacts, you need to develop a communication strategy. This strategy should help you effectively target and persuade your contacts. Some of the elements you can include in your communication strategy are email marketing, social media and personal contacts.

4. Create a cold calling plan.

After you have developed your communication strategy, you need to create a detailed cold calling plan. This plan should include the campaigns you want to run and the key contacts you want to target. It should also include the time and budget you have for the campaign.

5. Execute your campaign

Once you've created your cold calling plan, you're ready to start executing your campaign. Make sure to continuously monitor your contacts and respond to their reactions. By contacting your contacts regularly, you can increase your chances of your campaign being successful.

With these tips, you can ensure that your cold calling campaign is successful. Remember that cold calling takes time and patience, and you must continue to maintain contact with your contacts even after the campaign is over. By following these tips, you can ensure that your campaign is successful and that you gain new customers.

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Order acquisition for solo self-employed & freelancers

01/29/2024 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

As a solo self-employed person or freelancer, acquiring orders is a key task. If you are still new in the industry and have not yet built up a large network, the acquisition of orders can be a challenge. Therefore, it is important to think about your target group and your offer in advance.

First, you should make a list of your target audience. This includes potential customers as well as partners with whom one can collaborate. It is important to be aware of the needs of the target group and to understand what kind of offer might be interesting for them.

Then, you should consider where you can best present your offer. This includes not only social media such as Facebook, Twitter and LinkedIn, but also industry forums and communities. Trade shows and events that one can attend are also a good way to present one's offering and make new contacts.

Once one has presented one's offer, one can start contacting them directly. To do this, one can send personal emails to potential customers and partners, but one can also make cold calls. It is also important to keep drawing attention to oneself and promoting one's services.

In order to be successful in the long run, it is important to keep developing and updating one's knowledge about the industry and one's clients. This way, you can always create new contacts and expand your clientele.

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Acquisition and marketing for founders and people interested in founding a company

01/26/2024 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Acquisition and marketing are important factors when starting a new business. The goal is to get as many customers as possible and acquire new customers to establish and grow the business.

Choosing the right acquisition and marketing is a challenge. It is important to find the right balance between investment and returns and to develop a plan to achieve the desired result.

It's also important for founders and those interested in starting a business to educate themselves on the various options available. These include search engine optimization, social media marketing, content marketing, email marketing, direct marketing, affiliate marketing and more.

It is important that founders and those interested in starting a business develop a strategy that is tailored to their business and audience in order to achieve the most effective results. They also need to develop a plan to measure results so they know if they are on the right track or if they need to change their strategy.

Another important aspect is that founders and startup prospects use the right tools to track and manage their acquisition and marketing campaigns. These tools can help measure success and understand where to make improvements.

In conclusion, it is important that founders and startup prospects have a clear understanding of how to fund their acquisition and marketing campaigns. They need to know how much they can spend on campaigns, what their options are, and what risks they need to take. This is a fundamental step in realizing the full potential of their business.

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Running Facebook Ads - What You Should Know in Advance

01/25/2024 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Facebook advertising is a cost-effective and effective advertising tool that can help businesses attract new customers and spread their brand. If you decide to place your advertising message on Facebook, there are a few things you should consider before you switch.

First, you should set a goal and have a clear plan on how you want to reach your advertising message. Defining the right target audience, creating the right creative and setting the right campaign parameters are important to run successful campaigns.

Secondly, you should make sure that your ads are relevant and appealing to the target audience. The ad should be tailored to the needs of the target audience and make them click on the ad.

Third, you should focus on optimizing your ads to better target the audience. This can be achieved by testing different creatives and campaign parameters to maximize the success of your campaigns.

Fourth, make sure that you monitor and optimize your campaign regularly to ensure that it is running optimally. This way, you can ensure that you are getting the best results possible.

Running Facebook ads is an effective way to reach new customers and spread the word about your brand. When preparing for it, make sure you have a goal, the right audience, engaging creative, and optimized campaign parameters to get the best possible results.

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