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What is management consulting?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Management consulting is a type of consulting that helps companies solve specific problems and achieve goals. It can include different types of consulting services such as strategic planning, organizational development, process improvement, marketing strategies, business management and financial planning. It can help businesses get a clearer idea of how to achieve their goals by supporting them with the right tools and strategies.
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What is an advertising agency?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
An advertising agency is a company that specializes in planning, developing and implementing advertising campaigns. They develop strategies to advertise and market products and services. They offer consulting, research, planning, creativity and implementation to help companies achieve their goals.
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What is a business consultancy?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A management consulting firm is a professional service that helps companies develop and implement strategies, processes, and technologies. Business consultants provide advice and support in the areas of strategy development, process management, organizational development, finance and accounting, marketing, human resources, information technology, corporate culture, and customer service. They work with executives, entrepreneurs, and investors to help companies strategically plan and implement goals.
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What is search engine automation?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Search engine automation is a process that uses software to run search queries on search engines such as Google, Bing, or Yahoo and analyze the results. This software can be used to perform search engine optimization (SEO) by monitoring and evaluating search engine rankings, identifying relevant search queries, and developing SEO strategies. Such software can also be used to manage and track search engine advertising.
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What is competitor / rival monitoring?

12/06/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Weather competitor (also called competitor monitoring) is a concept in which companies monitor and compare the activities of their competitors and other affiliated industries to understand how they can improve their own location in the market. This strategy is often used to gain a better understanding of the current market situation and to evaluate a company's competitiveness relative to that of its competitors. Competitor monitoring can include tracking market trends, analyzing pricing strategies, identifying product developments, and more.
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