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News / Blog: #process

What is new work?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
New Work is a modern approach to work and a new understanding of work based on agile working methods, creative solutions and flexible working environments. It is about making work more efficient and productive by challenging traditional work structures and processes. This includes greater involvement of the individual, the promotion of creativity, the introduction of technological innovations and the creation of a positive work culture.
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What is web scraping?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Web scraping is a process that automatically extracts data from the World Wide Web. This is done by having web crawlers navigate websites and capture and store data such as text, images, videos, and other files. This process allows web developers to use collected data from the Internet to develop new and innovative ideas.
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What is parsing?

12/05/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Parsing is the processing of text to extract and analyze individual parts of the text. It is often used to identify and classify individual elements in a text to extract information or to understand the structure of the text. It can also be used to convert text to another format.
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What is marketing planning?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Marketing planning is a comprehensive process in which companies determine the strategies, objectives, and actions they want to use to achieve their business goals. It also includes analyzing the market and competition and developing a positioning strategy. Marketing planning components also include identifying target customers, determining pricing and promotion, and establishing a media plan.
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What is marketing automation?

12/04/2022 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
Marketing automation is a technique that simplifies marketing management through automated processes, software-defined rules, and AI-based technologies. It helps brands save a lot of time by automating tasks, increase customer engagement, improve campaign effectiveness, and maximize ROI. With marketing automation, businesses can create personalized marketing campaigns that meet the needs of each customer.
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