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The easiest and, above all, most cost-effective way to build up a press distribution list is to start with a list of all media such as newspapers, magazines/magazines, radio and TV stations, and news agencies. Only those who have a good overview of the currently relevant media channels can be sure not to overlook any major players. Google will not help you with this, as the time required to get this market overview from scratch on your own runs into the hundreds of hours.
That's why the Media & PR Database exists. It offers you firstly an excellent overview of the German-speaking media market and secondly represents an efficient research tool for the identification of suitable editorial offices and journalists, in which you can deposit further contact data at any time.