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Marketing digital products - How to make money with digital info products

12/18/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

Digital marketing and marketing digital products are one of the best methods to make money online. Marketing digital products is one of the easiest and most profitable methods to earn passive income. With digital product marketing, you can earn income without having to bear the cost of manufacturing, packaging and delivering products.

Marketing digital products allows you to sell your own product or service without having to have a physical presence on site. There are many different types of digital products you can market, including e-books, software, audio and video files, online courses, subscription services, and digital memberships.

To market successfully, you must first create a product that provides value to your target audience. You then need to create a website where you can sell your product. It is important that you create a professional website where your customers can shop. You also need to create an effective marketing and advertising program that will allow you to market your product to a wide audience.

There are several ways to market your product online. You can sell your product on various online marketplaces, such as Amazon, eBay, and many others. You can also create your own website and sell your product directly to your customers. There are also different types of online advertising platforms where you can promote your product, including search engine marketing, display advertising, social media marketing, and email marketing.

If you want to successfully start marketing digital products, you need to make sure you have the right strategy and the right product. If you have a high-quality product that provides value to your target audience, you can earn passive income by selling your product.

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Which advertising measures lead to success

12/15/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. An appealing website: An engaging, user-friendly website is an essential component of successful promotional efforts. It should introduce the brand, its products or services, and provide users with easy access to them.

2. Content marketing: content marketing is one of the most effective promotional activities available. It involves creating and publishing high-quality content that promotes the brand, products or services.

3. Social media marketing: social media marketing is another effective promotional activity. It involves using social media to share content and connect with potential customers.

4. Search engine optimization (SEO): SEO is a promotional activity that aims to improve a website's ranking in search engine results. This is achieved by using relevant keywords and other optimization techniques.

5. Email marketing: email marketing is an effective advertising measure that allows companies to contact their customers directly. This can be in the form of newsletters, subject lines, promotional messages, etc.

6. Offline advertising: offline advertising is another effective advertising measure. This can be in the form of billboards, radio or television commercials, flyers, advertisements, etc.

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Press release distribution list - What must it be able to do?

12/15/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
A press release distribution list should be able to send press releases to the right media, journalists, bloggers and other public relations players. It should provide a user-friendly interface for list management and news creation. It should also provide a report on delivery, open and click-through rates to assess the effectiveness of the mailing. Some systems offer additional features such as the ability to track press releases, add attachments, provide social sharing links, send notifications of responses, and more.
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When to call journalists? Best time & deadline

12/15/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS
It depends on which media publisher is to be contacted. Normally, most publishers offer telephone accessibility between 8:00 and 18:00. However, the times may differ depending on the publisher. One should also take into account that there may be an editorial deadline on weekends or holidays. In general, it is advisable not to reach a journalist too late, as they may already be thinking about their next deadline.
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How to create an online course

12/14/2023 | by Patrick Fischer, M.Sc., Founder & Data Scientist: FDS

1. Choose a topic: Before you start, you need to choose a topic for your online course. Think about what you want to talk about and who you want to address.

2. Create a course plan: Once you've selected your topic, you'll need to create a course plan. This includes a list of the lessons you would like to teach, an expected duration, and an order of the lessons.

3. Create your course content: after you have created your course plan, you need to create your course content. Create a script for each lesson, including instructions for achieving the learning outcomes. Also use visual elements to make your course interesting.

4. Create an online platform: before you can launch your course, you need to choose a platform where you can offer your course. There are several platforms that allow you to publish and sell your course.

5. Publish your course: once you have created your course, you can publish it on your online platform and offer it for sale. It is also important that you promote your course through social media and other platforms so that more people know about it.

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